Title: Social Media Manager

Location: Fully Remote (EST preferred)

Reporting Structure: Reports to Robert Tolan, Director of Marketing

Company Description

At NurseHub, the mission is to end America’s nursing shortage by providing online educational resources that empower future and current nurses at every stage of their journey. NurseHub offers asynchronous online courses, including standardized test prep, academic preparation, and soft skills development.

Founded in 2018 and incorporated in 2020, NurseHub is a fully remote, mission-driven company helping nursing students overcome the educational and emotional hurdles of their journey. With over 100,000 students supported, NurseHub is committed to closing the growing gap in America’s nursing workforce.

NurseHub offers:

• High-quality test prep for nursing school entrance exams (HESI A2, TEAS 7).
• Courses designed to support students during their critical first semester.
• AI-powered personalized learning tools to enhance the student journey.

NurseHub is a 14-person, fully bootstrapped, and profitable startup committed to collaboration, inclusivity, and innovation. NurseHub provides opportunities to make a real impact and grow alongside a passionate team.

The Role

As our Social Media Manager, you will be responsible for developing and executing NurseHub’s social media strategy. You’ll create engaging content, manage daily interactions, track analytics, and optimize campaigns to foster a strong community and increase brand awareness.

Role and Responsibilities

● Develop and implement a strategic social media plan across platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube, and others).

● Create, schedule, and publish engaging content, including graphics, videos, reels, and written posts.

● Manage community interactions—respond to comments, DMs, and mentions in a timely and professional manner.

● Collaborate with internal teams to align content with marketing campaigns, product launches, and business goals.

● Track and analyze key performance metrics to optimize content and strategy.

● Stay up-to-date with social media trends, platform updates, and industry best

practices to keep NurseHub’s content fresh and relevant.

● Work with influencers, ambassadors to expand NurseHub’s reach and

credibility.

● Monitor competitor activity and identify opportunities for growth.

● Manage paid social media advertising campaigns as needed.

● Manage creation and publishing of Education/Outreach content.

Qualifications & Skills

● Strong understanding of major social media platforms and their best practices.

● Exceptional content creation skills, including writing, video editing (basic), and graphic design (Canva or Adobe Suite experience preferred).

● Experience with analytics tools (Meta Business Suite, Google Analytics, etc.).

● Ability to work independently and manage multiple projects in a fast-paced

environment.

● Experience with social media management platforms like Hootsuite. 

Who You Are

You’ll thrive at NurseHub if you:

• Bring Experience: You have 3+ years of social media management experience, ideally in EdTech, nursing, or personalized learning platforms.
• Are a Builder: You’ve worked on small teams, have worn many hats and enjoy creating innovative new processes and content.
• Communicate Well: You collaborate effectively across teams and are comfortable presenting ideas to diverse stakeholders
• Care About Impact: You are motivated by the opportunity to grow a product that make a difference in students’ lives.
• Embrace Remote Work: You thrive in a remote-first environment, working autonomously while staying connected with the team.

Why Join Us?

At NurseHub, you’ll enjoy:

• A Mission That Matters: Work on products that directly impact the nursing shortage in America.
• Incredible Benefits: 100% healthcare premium reimbursement for you and your family, 6-month paid parental leave, mental health support via BetterHelp, and more.
• Financial Rewards: Competitive salary ($75k–$85k), 10% annual bonus, and potential for equity.
• Flexibility: Fully remote work environment with East Coast hours.
• Professional Growth: The opportunity to shape the future of our product and grow into a leadership role.