Location: New York City (5 days/week in office)
About Thoughtly
Thoughtly is a breakout, high-growth post-seed SaaS startup backed by world-class investors. We’re scaling fast with enterprise customers and building the future of enterprise GTM through AI-powered voice automation. We’re growing like crazy, crushing revenue targets, and getting ready to scale like nobody’s business.
Role Overview
We’re looking for a Founding Growth hire who can combine scrappy, experimental hustle with core demand gen expertise. This person will own top-of-funnel growth and demand generation: digital campaigns, growth hacks, content, events, and everything in between.
You’ll work closely with our current growth lead (who is focused on video and content) to run full-stack B2B SaaS growth — from performance marketing and analytics to bold, creative experiments like guerrilla campaigns and in-person events. This role is incredibly hands-on and entrepreneurial: you’ll have massive autonomy, and you’ll be expected to move fast, test constantly, and find creative ways to drive pipeline.
Key Responsibilities
- Own B2B SaaS demand gen: paid ads, retargeting, Google Ads, CTV, LinkedIn, and more
- Drive growth hacking initiatives: guerrilla marketing, creative stunts, grassroots campaigns (e.g., poster drops in NYC, high-visibility activations)
- Manage digital infrastructure: Google Tag Manager, tracking pixels, retargeting, analytics
- Create and distribute content: partner with internal video/blog resources, amplify across channels
- Plan and execute weekly community events (cocktails, DJs, customer mixers) to deepen customer + marketing engagement in NYC
- Constantly test, measure, and scale experiments — prioritize what works, kill what doesn’t
What We’re Looking For
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Hybrid profile: scrappy growth hacker/founder mindset + structured performance marketing chops
- Hands-on technical growth skills: setting up campaigns, tag managers, tracking, landing pages
- Experience growing B2B SaaS pipeline (ideally early-stage/high-growth)
- Highly creative and willing to try unconventional tactics — and execute them fast
- Outgoing, energetic, and comfortable in the field: events, customer dinners, in-person marketing
- Hungry, resourceful, and ready to build a category-defining growth machine from scratch
Compensation & Structure
- ~$130K base salary (flexible for the right candidate)
- Equity in a breakout startup
- Direct collaboration with founders and early team — founding-level visibility and impact
Why Join Now
- Be the first dedicated growth hire at a rocket ship SaaS startup
- Own growth strategy across digital, content, community, and experimental channels
- Incredible autonomy and career trajectory: this role can grow into Head of Growth/VP Growth as we scale
- Join a fun, high-energy NYC team: events, off-sites, work hard/play harder culture