Location: Atlanta, Georgia (Office‑based)
Employment Type: Full‑time
Travel: Moderate (not excessive)
Compensation: To be determined — includes incentives based on % of gross profit from customers won
About
Our client is on a mission to become the premier lawn mower brand in the United States, delivering high‑quality reel mowers and turf solutions trusted by professionals and homeowners alike. As we expand nationally, we are looking for a driven, energetic, and resourceful Sales Representative to help build and strengthen our dealer, retail, and service center network across the country.
Role Overview
We are seeking a motivated and outgoing Sales Representative to develop new retail and dealer partnerships across the United States.
This role requires:
- Solid sales experience
- A self‑starter mindset
- Strong communication skills
- A friendly, enthusiastic personality
- Resourcefulness and a hunger to grow the brand
This is an office‑based position in the Atlanta area with some travel to key customers, trade shows, and dealer locations. Age is not a factor in the selection process—we value ability, attitude, and drive.
Key Responsibilities
Dealer & Retail Partner Acquisition
- Identify and target prospective retail partners, dealers, and service/repair centers nationwide.
- Conduct cold calls, outreach emails, and scheduled visits to generate new business opportunities.
- Manage the full sales cycle from prospecting to onboarding.
Relationship Management
- Build, maintain, and nurture strong, long‑term relationships with partners.
- Serve as the main point of contact for new accounts during onboarding.
- Provide ongoing support to ensure customer success and strong sell‑through.
Product Demonstrations & Training
- Present and demonstrate lawn mowers and equipment to retailers and dealers.
- Train partners on product features, selling points, and maintenance basics.
- Support dealer days, field demos, and events.
Sales Operations & Reporting
- Maintain accurate CRM records of leads, outreach, partner performance, and pipeline stages.
- Collaborate on pricing strategies, promotions, and territory growth.
- Prepare regular sales reports and forecasts.
Brand Growth & Market Development
- Represent company professionally and enthusiastically.
- Help establish company as the leading reel mower brand in the U.S.
- Provide field insights to improve products and processes.
Required Skills & Experience
- Demonstrated sales experience (inside sales, field sales, or business development).
- Self‑starter with a driven, entrepreneurial mindset.
- Excellent communication skills—verbal, written, and in-person.
- Friendly, energetic personality with strong rapport‑building skills.
- Highly resourceful and able to find solutions independently.
- Detail-focused with strong organizational habits.
- Comfortable with computer systems, CRM tools, and basic reporting software.
- Confident presenting and demonstrating machinery to customers.
- Valid driver’s license and willingness to travel occasionally within the U.S.
- Age is not a determining factor—we welcome applicants of all ages.
Preferred (Not Required)
- Experience in the lawn mower, reel mower, landscaping equipment, or outdoor power industry.
- Relationships with turf equipment retailers or distributors.
- Technical understanding of small engines or turf machinery.
- Experience working with or representing an equipment brand.
Candidate Requirements
- Must have solid sales experience.
- Must come recommended with references.
- Must be based in the Atlanta metro area (office-based).
- Must be reliable, resourceful, and independent.
- Must have a strong desire to help build company.
What We Offer
- Competitive base salary (TBD).
- Incentives based on gross profit from accounts won.
- Significant growth opportunity within a rapidly expanding brand.
- A dynamic, entrepreneurial work environment where results matter.