SDR/BDR – Seller Acquisition & Early Seller Incubation

TikTok Shop is one of the fastest-growing social commerce platforms in the world, with global GMV reaching $64.3 billion in 2025, nearly double the year before. This role sits inside TikTok's Chinese-speaking TPA team, working directly on seller acquisition and early seller growth for TikTok Shop.

The ideal SDR/BDR for TikTok's Chinese-speaking TPA team is execution-focused, highly coachable, and commercially driven. They thrive in a fast-paced and sometimes ambiguous environment. They create momentum, stay resilient under pressure, and execute with urgency and structure. We value mature, solution-oriented communication and a collaborative mindset. We are looking for humble team players who share how they achieve results, support others, and prioritise team success over personal recognition.

Key success factors:

• Strong ownership mentality and proactive communication
• High activity mindset with excellent follow-through
• Comfortable working with KPIs, outreach targets, and conversion metrics
• Must be comfortable working with lists, data, outreach tools
• Able to manage onboarding friction and operational seller blockers
• Adaptable and resilient in evolving processes and remote environments
• Curious about Discovery Commerce and motivated by measurable impact
• Strong communication skills with the ability to structure thoughts clearly and concisely

Strong-fit backgrounds include:

• SDR / BDR / sales roles in high-volume outbound environments
• E-commerce, marketplaces, SaaS, creator economy, or digital platforms
• Merchant onboarding, seller activation, or pipeline conversion roles
• Fast-paced organisations with structured performance management

Especially valuable:

• Experience solving seller setup or verification issues
• Cross-functional environments where processes are still being built
• Remote-first work setups requiring self-management and visible energy

Nice-to-have, but not mandatory:

• TikTok Shop or Discovery Commerce exposure
• Marketplace or social commerce experience
• Knowledge of seller activation funnels and creator-led commerce

Must-Haves

• 1+ year experience in SDR, BDR, Sales, or Account Management
• Strong outbound/high-volume sales background
• Comfortable with KPIs, outreach targets, conversion metrics
• Experience using CRM/outreach tools and prospect lists
• Strong ownership, follow-through, and commercial mindset
• Adaptable, resilient, comfortable with ambiguity
• Comfortable working in remote environments
• Strong communication skills