We are seeking a visionary and commercially driven Creative Director / Head Merchandiser to lead the creative strategy and design direction for our United States office. This role will be responsible for shaping trend-right, market-relevant apparel collections for global customers while aligning with manufacturing capabilities across sourcing and production hubs.
The ideal candidate combines strong fashion instincts, deep market understanding, customer-facing confidence, and the ability to convert ideas into scalable commercial products for international retail brands. Category focus is womenswear, menswear, kids-wear, activewear, denim, outerwear but experience in all categories is not required for consideration.
Key Responsibilities
A) Creative Leadership
- Define and lead the seasonal creative vision, design language, color stories, fabric direction, silhouettes, and category innovation.
- Build commercially successful collections and assortments that are aligned to customer needs and emerging market trends.
- Ensure all designs reflect brand DNA, consumer preferences, and retailer expectations.
- Creative Presentation of product assortments to the US brands and retailer.
B) Customer & Market Engagement
- Partner directly with buyers, retailers, and brands across United States
- Leverage our vertical manufacturing capabililties across global markets and present a strong understanding of design briefs and business needs.
- Present trend forecasts, seasonal concepts, mood boards, and product ranges to clients.
- Drive customer confidence through innovation, speed, and design excellence.
- Support business development by showcasing creative capabilities to prospective customers.
C) Product Development & Execution
- Work closely with merchandising, sourcing, fabric, sampling, and production teams across global offices.
- Ensure designs are commercially viable, cost-effective, and production-ready.
- Oversee prototype development, fittings, revisions, and approvals.
- Balance aesthetics with margin targets, quality standards, and timelines.
Team Management
- Lead and mentor a team of designers, graphic artists, product developers, and freelancers spread across multiple locations through the globe
- Foster a culture of creativity, accountability, agility, and collaboration.
- Build succession pipeline and strengthen creative capability within the organization.
Trend & Innovation
- Continuously monitor fashion, retail, consumer, and competitor trends.
- Introduce new washes, embellishments, sustainable materials, techniques, and silhouettes.
- Champion digital design tools, AI-assisted ideation, and speed-to-market innovation.
Required Qualifications
- Bachelor’s degree in Fashion Design, Apparel Merchandising, Fine Arts, or related field.
- 15+ years of progressive experience in apparel design / creative leadership.
- Prior experience, or at global retailer and US brands preferred. Experience with an export house, sourcing company, apparel manufacturer
- Strong understanding of US retail market, consumer trends, and private label business of big US retailers.
- Proven success working with major retailers / brands as design / merchandising senior executive.
- Strong portfolio demonstrating commercial creativity and range development.
Key Skills & Competencies
- Creative vision with commercial acumen
- Strong leadership and team development skills
- Trend forecasting expertise
- Customer presentation and influencing skills
- Strong Networking ability across the US industry
- Cross-cultural stakeholder management, Strong planning and execution discipline
- Familiarly in Adobe Creative Suite, PLM tools, CAD, AI design tools is added advantage
Preferred Experience
- Experience working with offshore manufacturing teams in India, Bangladesh, Vietnam, or similar sourcing markets.
- Experience of working at senior positions at various US retailers and Brands,
- Exposure to categories such as womenswear, menswear, kids-wear, activewear, denim, outerwear.
- Sustainability-led product development experience is a plus.
Work Arrangement:
- Hybrid schedule: four (4) days in-office, one (1) day remote
- Staggered hours to support overseas design and production teams. Morning calls are conducted from home, in-office arrival is later in the day, depending on business needs.
Travel Requirements:
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Domestic travel as required (1-2 nights stays)
- Up to six (6) annual trips to the Far East, including India, Hong Kong, and Bangladesh. (Vendor Fairs up to two (2) times per year, based on account needs)
Compensation:
- Annual base salary: $200,000 – $225,000
- Performance Bonus:
- Guaranteed minimum bonus equivalent to one (1) month’s salary
- Opportunity to earn up to three (3) months’ salary, subject to performance and company discretion