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Sales Development Representative
United Kingdom
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Sales Development Representative, UK

Location: Fully remote, anywhere in the UK
Salary: £40,000 base + variable
Type: Permanent, full time


About the Company

Our client is a global EdTech SaaS company. Their software helps independent schools run their day-to-day operations.

The UK and EMEA business is growing fast and is well ahead of target this year. There is more demand than the current team can cover. They are adding to the sales team, and this role is central to that growth.


The Role

You will create new sales opportunities with schools across the UK through targeted cold outbound, around 90% of the role. This is a researched, quality-over-quantity approach to a defined market, not spray and pray. You will work closely with the UK Head of Sales and a newly appointed SDR manager, and report into the sales development function. The playbook is still being built, so your ideas will shape how outbound is done.

The intended path for this role is SDR to Account Executive, with no fixed time you must serve first.


What You Will Do

  • Generate new opportunities through targeted cold calls, email and LinkedIn outreach
  • Research schools and their decision-makers before every approach
  • Engage multiple stakeholders per school and book qualified first meetings for Account Executives
  • Bring fresh ideas to outreach, including video and voice notes, not just cadences
  • Work with the Account Executives in your territory to plan how to reach sales goals
  • Log activity in Salesforce and keep account and contact records accurate
  • Learn the product in depth so you can speak confidently about the challenges schools face


What They Are Looking For

  • Energy and ambition. You want to earn, and you want to progress to an AE role
  • A self-starter who generates their own momentum without waiting to be told
  • Coachable. You take feedback well and act on it quickly
  • Comfortable cold calling and building relationships by phone
  • Able to run a considered, multi-touch sale involving many stakeholders
  • Early in your sales career and hungry to step up. Some SDR experience is ideal, and exposure to EdTech or schools is a big plus, but drive and fit matter most
  • The right to work in the UK without sponsorship


Why Join

  • Fully remote, work from anywhere in the UK, with occasional team meetups
  • A real route from SDR to Account Executive
  • A growing region with strong demand and few competitors on their heels
  • Close coaching from the UK Head of Sales and a dedicated SDR manager
  • Software that makes a real difference to schools, teachers and families


How to Apply

Apply with your CV. All applications are handled in confidence. The client name will be shared with shortlisted candidates.

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