518 Pocahontas Avenue, Roanoke, VA 24012, US
Founded 1952, Foot Levelers is the world’s leading provider of individually designed Stabilizing Custom Orthotics, custom orthotic flip-flops, Shoethotics® and Sandalthotics®, as well as therapeutic products. We have been serving healthcare professionals and their patients for over 7 decades with products designed to help reduce pain in the feet, legs, hips, back and neck, so you can enjoy a fuller and happier life at work, home or play.
Company Info:
- Founded 1952
- Privately held
- ~200 employees
- 8-12% YoY Revenue Growth
Location: Roanoke, VA. This is an onsite position.
Marketing Project Manager
A typical day in the life for our project manager? We're a go-go-go company with an ambitious project list; we need an assertive and energetic project leader! If you’re a tactical, organized, diligent, and highly communicative marketing operations driver, we want to meet you. Ultimately, you will ensure our company’s marketing efforts (and our team) help Foot Levelers achieve our immediate and long-term business goals.
Key Marketing Project Manager responsibilities include:
- Serve as project lead for the marketing team, assisting with start-to-finish campaign implementation
- Coordinate projects and monitor approvals to ensure all deadlines are met
- Lead strategy, planning, and progress meetings
- Delegate and distribute tasks
- Track and monitor progress among the marketing team members
- Report to senior leadership
- Collaborate with the creative team members to produce promotional materials
- Organize promotional activities for new products/services
- Manage coordination and communications interdepartmentally (Customer Service, Sales, and IT)
- Create a content calendar for the company’s emails, print (publications), blogs and social media accounts
- Build and maintain external vendor relationships
- Create project timelines and budgets
- Liaise with graphic designers to create print and digital advertisements
- Partner with staff copywriters and commission freelancers to create blogs, email, and web content as needed
Our ideal Marketing Project Manager checks these boxes:
- Proven project management expertise; you’ve worked in a similar role for a busy, cross-functional team
- Proficient software skills to include project management and tracking, CRM, and CMS
- Excellent communication, organization, and presentation skills; you have a track record of "success stories" to prove it!
- Knowledge of traditional and digital marketing tools & familiarity with SEO/SEM campaigns and terminology – “nice to have” but not deal breakers!
Roadmap, Top Projects & Initiatives across the org
- New Ecomm site
- 3 New products launching in q 1,2,3
- Optimize Hubspot
- Automation (marketing) solutions
- Brand strategy and execution
Leadership
Reports to Director of Marketing
Team:
- Associate Director of Marketing
- Digital Marketing Manager
- Web Development
- UI/UX
- Project Manager
- Copywriting
- Graphic Design
- Videography
- Associate Director of Traditional Marketing and Print
- Marketing Manager – Traditional and Print
- Event Marketing Manager
Collaboration outside of immediate team:
- Sales
- Events
- Production & Procurement
- Manufacturing
- Technology – FLI’s ecommerce is built on NetSuite (SCA)
Compensation
- $80,000 Target Max Salary
- Up to 4% Holiday bonus, based on cumulative earnings
- FLI executes a 6-month performance review based on set goals and KPI’s and will review compensation
Benefits:
- 100% employee paid health insurance through Anthem
- 401(k) matching
- 3 total weeks PTO (including sick), increases with tenure
- 11 paid holidays
- Preventative Care time off (3 days)
- Family and medical leave (up to 12 weeks, 26 weeks for military service care)
- HSA/FSA
- Basic Life, AD&D
- ST/LT Disability
- Voluntary benefit elections
- Employee Assistance Program
- Access to onsite gym with personal trainer
Travel
As needed. Will include site visits and tradeshows.
Interview Process:
1. Meet with Asymmetric Talent Solutions and discuss resume/experience, and a general get to know you meeting that will additionally cover your experience.
2. Complete WonScore PI (30-45 minutes)
a. Cognitive Ability
b. Motivation
c. Personality
d. Preview: https://workflow.wonderlic.com/X6FYJ7YCG/welcome
3. Interview with FLI executives to review your interview with ATS and host a much deeper discussion
