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Product Marketing Manager
THA
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We are hiring on behalf of a fast-growing technology company specializing in project management solutions, with a strong focus on integrating AI-driven capabilities to enhance internal workflows and team productivity.


As part of its continued growth and product expansion, the company is looking for a strategic Product Marketing professional to drive positioning, messaging, and go-to-market initiatives. This role will play a key part in shaping how the company brings its evolving AI-powered features and project management solutions to market, particularly within enterprise environments.



Key Responsibilities

  • Own product positioning, messaging, and differentiation across the company’s product portfolio
  • Define and execute global go-to-market (GTM) strategies, from ICP definition and segmentation to launch execution and sales enablement
  • Translate product capabilities into clear, value-driven narratives that resonate with target customers
  • Lead end-to-end product launches, including messaging development, enablement materials, content creation, and cross-functional alignment
  • Partner closely with Product teams to influence roadmap decisions using market, competitive, and customer insights
  • Support Sales in winning competitive enterprise-level opportunities
  • Build and scale product marketing processes, frameworks, and playbooks


Requirements

  • 5+ years of experience in Product Marketing and/or Go-to-Market roles within B2B SaaS
  • Strong experience marketing to enterprise customers with complex and consultative sales cycles
  • Experience working across international or multi-regional markets
  • Background in high-growth or scaling environments, with comfort operating in fast-paced and evolving settings
  • Experience with AI-driven products (e.g., generative AI, automation, analytics, or enterprise intelligence) is highly preferred
  • Exceptional storytelling and communication skills, with the ability to simplify complex technical concepts
  • Comfortable operating at both strategic and hands-on execution levels


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