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B2B Enterprise Sales
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Sell to: 

  • Sell to University and School
  • Sell to Enterprise Business (like normally they are using Microsoft, Lenore - how to influence them to use Apple)
  • Deal large project and business
  • Government Bidding and pipeline management


Team/Direct Report 

  • Education & Government 1
  • International School 1
  • Enterprise (Lowest) 1
  • Printing House (Printing Solution) 1


  • Best to sell is Education business (international school/uni - that’s why English is important), now need to push to Enterprise/Company corporate (like Nestle, blah blah, still using Microsoft)
  • This role no need to sell themselves, has sales team - the lower has no knowledgeable where to focus/which company to target, they only call call and call without the good strategy - that’s why need this person!
  • Company A กำลังจะหมดสัญญา or Company B about to get in the market (need to up to date this kind of things to sell the product and access to them first)
  • Focus on candidates from Lenovo, Dell, IT hardware (not บ้านๆ) - Printing business (Ricoh, Fujixerox, True, Dtac) 



Nice to Have

  • Experience selling into universities, international schools, ministries/government agencies.
  • Familiarity with Apple in education (MDM, deployment at scale, teacher training programs).
  • Exposure to printing/document workflow solutions (Ricoh/Fuji Xerox) and how they bundle into device deals.
  • Power BI/CRM literacy—able to read dashboards, steer actions, and hold the team to data-driven reviews.
  • KPIs / What Success Looks Like (6–12 months)
  • Education growth: win/expand strategic university & international school accounts; new logos added.
  • Enterprise penetration: qualified pipeline growth (≥3× coverage), first wave of conversions/pilots from Windows to Apple.
  • Gov/RFP hit rate: improved tender win rate and on-time bid submissions.
  • Team uplift: quality of targeting, meeting-to-opportunity conversion, forecast accuracy, and deal hygiene.
  • Partner feedback: positive reviews from principals (Apple/channel) and key enterprise/edu customers.


Products / Solutions You’ll Drive

  • MacBook, iMac, iPad, accessories & AppleCare
  • Printing/document solutions (via Printing House vertical)
  • Services: deployment/MDM, training, lifecycle & after-sales integration


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