Senior Director, Membership

📍 Location: Portland, OR | Regular Full-Time

💼 Department: Joint - Development

Salary Range: $120,000 – $140,000 annually

Lion Heart Recruit LLC is proud to partner with Oregon Public Broadcasting (OPB) to recruit for their Senior Director, Membership position. This is a rare opportunity to join a nationally respected public media organization and lead one of the most successful Sustainer-based fundraising teams in the country.

The Opportunity

OPB is seeking a Senior Director, Membership to succeed their long-serving leader who is retiring after a transformational tenure. The incoming Senior Director will guide a top-tier team and continue building a robust Sustainer-based membership program that currently boasts over 164,000 supporter households and contributes nearly $28 million annually to OPB’s public service journalism mission.

This is an ideal opportunity for a visionary fundraising strategist and dynamic team leader with strong marketing instincts and a data-driven mindset. The Senior Director will be instrumental in shaping member engagement across all audience channels, elevating donor relationships, and driving long-term growth and innovation.

This position collaborates closely with Philanthropy and Sponsorship to advance OPB’s mission, including their award-winning journalism and KMHD Jazz Without Boundaries. OPB is a national leader in public media, and this role sits at the heart of that impact.

Position Summary

The Senior Director, Membership will lead the development, execution, and performance of a comprehensive, multi-channel Membership program. They will directly oversee teams focused on membership giving, digital fundraising, and member/audience services — supporting more than half of the organization’s operating budget through member contributions.

Working collaboratively across departments, the Senior Director serves as a champion for data-informed fundraising practices and audience conversion strategies.

The Membership portfolio includes:

• Monthly Sustainer giving
• Digital engagement and fundraising
• Canvassing, direct mail, telemarketing
• Vehicle donations
• On-air fundraising
• Workplace giving
• Customer service for OPB and KMHD audiences

The Senior Director supervises a team of eleven staff members and works in close partnership with Development Operations and cross-functional teams to drive member-centered revenue strategies.

Key Areas of Responsibility

Fundraising Strategy & Leadership (35%)

• Develop and drive a high-impact, multichannel fundraising program
• Lead innovation and testing for acquisition, retention, and growth
• Integrate campaign messaging, audience targeting, and digital engagement
• Align closely with Philanthropy, Campaign, and Sponsorship teams

Collaborative Leadership (20%)

• Contribute to internal audience revenue strategies
• Partner with the Development Leadership Team

People Leadership & Team Development (20%)

• Lead, coach, and grow a high-performing team
• Assess and evolve roles, and create growth opportunities
• Build internal culture around fundraising and collaboration

Program Metrics & Data Analysis (15%)

• Define KPIs, forecast revenue, and lead budget planning
• Lead multi-channel campaign analysis and strategic decision-making
• Benchmark with peer organizations to improve performance

Compliance (5%)

• Ensure fundraising compliance, reporting, and vendor oversight
• Work with legal and finance teams on contracts and data governance

Other Duties (5%)

• Participate in staff committees and organization-wide initiatives

Supervision

The Senior Director, Membership directly supervises:

• Director, Membership Fundraising and Retention
• Director, Digital Membership
• Member Experience Manager

Working Conditions

This is an on-site role with hybrid flexibility, based at OPB headquarters in Portland, Oregon. Some evenings, weekends, and regional/national travel are expected.

Minimum Qualifications

• 7+ years of experience leading complex, multi-channel fundraising programs
• Proven success in donor acquisition, retention, and revenue growth
• 5+ years of people management experience
• Strong background in data-driven decision making, budgeting, and campaign ROI
• Exceptional cross-functional collaboration and team-building skills
• Strong communication, strategic thinking, and leadership presence
• Familiarity with CRM platforms, Microsoft Office, and project management tools

Preferred Qualifications

• Experience in media-based fundraising
• Salesforce CRM experience
• Knowledge of AI integration in fundraising
• ROI-focused event fundraising experience

Additional Information

• Reports to the Senior VP & Chief Development Officer
• Exempt position with full benefits
• Background check required
• Salary Range: $120,000 - $140,000 annually, depending on experience

To Apply

Interested candidates must apply directly through OPB's careers page. Applicants will be asked to upload a resume, cover letter, and answer a few role-specific questions.

Lion Heart Recruit LLC is proud to support OPB in their search for a mission-driven, strategic, and community-centered fundraising leader. We encourage experienced candidates with a strong track record in nonprofit fundraising, digital strategy, and people leadership to apply.