Job Description
As a Customer Journey Expert, you will play a key role in understanding, designing, and optimizing customer journeys to enhance overall experience, satisfaction, and loyalty. You will be responsible for identifying friction points and proposing concrete improvements.
Your Responsibilities
- Analyze existing customer journeys (both digital and physical) to identify pain points and opportunities for improvement.
- Design smooth, coherent, and user-centric customer journeys (UX, service design).
- Define customer experience–related performance indicators (KPIs) and monitor their evolution.
- Work closely with product, marketing, customer service, IT, and data teams to implement practical solutions.
- Contribute to customer journey mapping and its continuous evolution.
- Lead co-creation or design thinking workshops with internal stakeholders and, occasionally, customers.
- Conduct user tests, surveys, or customer interviews to gather actionable insights.
Profile Sought
- Master’s degree or equivalent in marketing, UX design, project management, or a related field.
- At least 3 years of experience in customer experience management, journey design, or UX.
- Strong analytical skills and a user-centric mindset.
- Proficiency with agile methodologies.
- Excellent communication, coordination, and change-management skills.
- Knowledge of the banking sector is an asset.