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Senior Content Designer
Bruxelles, BRU
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Intro

We are looking for a talented Content Designer with strong expertise in SEO and GEO. In this role, you will design high-impact multilingual digital experiences, combining content strategy, user-centered design, and AI-powered optimization. Working closely with marketers and UX designers, you will shape content that drives visibility, engagement, and conversions across our digital platforms.


Responsibilities

  • Design and build landing pages and digital content to support campaigns and enhance user journeys
  • Ensure all content aligns with the brand’s voice, content strategy, and design principles
  • Develop compelling, user-friendly copy that is SEO-optimized, conversion-driven, and accessible
  • Conduct user research, analyze data, and perform A/B testing to continuously optimize content
  • Monitor SEO trends and apply insights to maintain competitive content performance
  • Use AI tools to accelerate multilingual content creation, personalization, and optimization
  • Collaborate with UX designers and marketers to deliver impactful experiences across touchpoints
  • Define and track performance KPIs to guide improvements in traffic, conversions, and user satisfaction
  • Actively contribute to agile ceremonies (stand-ups, sprint planning, refinement, demos)


Experiences & Competences

  • +5 years of experience as a Content Designer and SEO Specialist
  • Proven knowledge of SEO and GEO best practices and performance analytics
  • Skilled in multilingual content creation and UX copywriting (Dutch required; English essential)
  • Familiarity with AI-driven content creation and optimization tools
  • Experience with CMS platforms (Contentful), design tools (Figma, FigJam), analytics tools (Adobe Analytics, Content Square), and SEO platforms (SEMrush, Search Console)
  • Strong analytical mindset with the ability to use data and insights for decision-making
  • Excellent communication and collaboration skills; comfortable working in cross-functional agile teams
  • Creative, proactive, and able to think strategically while managing multiple projects
  • Flexible, resilient under pressure, and organized in meeting deadlines and priorities


Offer

  • Based in Brussels (2 days per week on-site)
  • Full-time schedule, working in an agile and dynamic environment
  • Opportunity to combine content design, SEO strategy, and AI innovation to create meaningful digital experiences with direct business impact



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