Content Creator

Intro

We are looking for an experienced Content Creator to join a dynamic, investment-focused digital squad within a leading financial services organisation.

The team creates engaging content that helps people better understand investing and make more informed financial decisions. The project has its own modern branding and creative identity, with a strong focus on contemporary digital formats, social-first storytelling, video, design and GenAI-enabled production.

As Content Creator, you will work at the intersection of content, design, video and storytelling. You will not only create high-quality content, but also think about how stories can be adapted and amplified across channels, audiences and different stages of the customer journey.

You will be part of a cross-functional squad working alongside campaign experts, storytellers, MarCom managers and channel specialists. Together, you will translate complex financial topics into content that is clear, engaging and relevant — from beginner to more experienced investors.

Practical details:

• Part-time position: 50%
• Expected start: November 2026
• Location: Brussels, with a hybrid working model
• Working pattern: alternating 2-day and 3-day working weeks
• Approximately 50% on-site and 50% remote, in line with team agreements
• No structural travel expected

Responsibilities

Content creation & visual storytelling

• Create engaging digital content across multiple formats, including video, social media content, visual assets, motion content and other digital formats.
• Translate complex investment and financial topics into content that is clear, relevant and human.
• Work closely with storytellers, campaign experts and channel specialists to bring content strategies to life.
• Develop content formats that resonate with different audience segments and levels of financial knowledge.
• Stay up to date with emerging content trends, platform developments and audience behaviours.

Content amplification & channel adaptation

• Look beyond individual deliverables and identify opportunities to extend stories, campaigns and content themes across multiple channels and touchpoints.
• Develop channel-specific adaptations that maximise the impact, reach and lifespan of content.
• Transform long-form content into engaging, platform-native formats while preserving the core message.
• Contribute to an omnichannel content approach across different stages of the customer journey.
• Continuously optimise content based on performance data, engagement metrics and audience insights.

AI-powered production

• Work confidently with generative AI tools for content creation, image generation, video editing and content adaptation.
• Use AI as a creative amplifier to increase production speed, quality and experimentation.
• Explore innovative ways of integrating AI into content workflows and creative processes.

Creative execution

• Produce and edit video content in both short- and long-form formats, ranging from social-first content to expert-led formats.
• Design visual assets, thumbnails and social media content in line with brand guidelines.
• Coordinate external creative partners and freelancers for more complex productions when needed, ensuring quality and consistency.
• Work independently in studio environments, including basic lighting, framing and sound setup.
• Ensure all content complies with brand, legal and regulatory requirements.

Experience & competences

Required experience

• 6+ years of relevant professional experience in a similar content creation, digital media, marketing or creative role.
• A strong portfolio demonstrating hands-on content creation and storytelling capabilities.
• Proven experience with video editing tools such as Adobe Premiere Pro, DaVinci Resolve or similar.
• Strong knowledge of Adobe Creative Cloud, particularly Photoshop, Illustrator and After Effects.
• Experience with GenAI content tools such as Adobe Firefly, Adobe Express, Canva AI or similar.
• Ability to shoot and edit content independently in a studio environment.
• Strong understanding of social media and digital content formats.
• Strong content marketing mindset, with the ability to think beyond individual assets and take an omnichannel perspective.
• Proven ability to adapt a single idea into relevant formats and touchpoints throughout the customer journey.
• Comfortable working both as a hands-on creator and coordinating freelance creative talent when required.
• Naturally curious about investment, personal finance, fintech and digital trends.
• Comfortable working within brand, legal and compliance guidelines in a regulated environment.

Nice to have

• Experience with motion graphics and animated explainer formats.
• Experience using analytics and content performance data to optimise content.
• Experience developing content within a distinctive, modern brand identity.
• Previous experience in financial services, fintech, investment-related products or financial education.
• Experience working in fast-paced squad environments with short production cycles.

Languages

Professional working proficiency in:

• Dutch
• French
• English

Education

A Bachelor's or Master's degree in Communication, Digital Media, Content Creation, Marketing, Audiovisual Media, Graphic Design or a related field is preferred. Equivalent professional experience will also be considered.

No specific certification is required. Relevant certifications in Adobe, GenAI, video production, design or content creation are an asset.