The Company

A growing Canadian natural health organisation, this innovative business is dedicated to making wellness products accessible and empowering consumers to make informed decisions about their health. With a diverse portfolio of wellness brands, the organisation prioritises education, quality, and engaging consumer communications.

The Role

The Associate, Content Copywriter will join a collaborative creative strategy team, developing compelling content across multiple brands and marketing channels. This individual will create advertising concepts, long-form educational content, and promotional materials while adapting to distinct brand voices and maintaining accuracy within a regulated industry.

Responsibilities

• Develop copy for digital and print advertising, integrated campaigns, and promotional materials.
• Write long-form content, including blogs and educational resources.
• Collaborate with designers, content creators, and fellow creatives to develop engaging campaign concepts.
• Manage multiple projects and deadlines while maintaining high-quality output.
• Follow creative briefs, brand guidelines, and relevant regulatory requirements.
• Adapt writing styles to reflect different brand identities and target audiences.
• Research topics thoroughly and incorporate feedback to strengthen content.
• Support SEO, content optimisation, and multilingual content workflows as required.

Requirements

• Diploma or degree in Communications, English, Journalism, Marketing, or a related field, or equivalent experience.
• 2–5 years of copywriting or content development experience.
• Strong portfolio showcasing writing across multiple formats and channels.
• Experience creating marketing, advertising, educational, and promotional content.
• Excellent writing, editing, research, and communication skills.
• Strong organisation, attention to detail, and ability to manage competing priorities.
• Collaborative, adaptable, and comfortable working independently.
• Experience in natural health, wellness, CPG, or regulated industries is an asset.
• Familiarity with SEO, Health Canada requirements, translation workflows, and AI-powered writing tools is an advantage.
• Solid portfolio

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