This award-winning, full-service marketing and communications agency is known for its purpose-led approach, combining creativity with insight-driven strategy to deliver high-impact, integrated campaigns. Partnering with ambitious brands across property, retail and beyond, the business is continuing to grow and is expanding its performance team to support increasing demand for sophisticated, search-led media strategies.

Key Responsibilities

• Own and lead client relationships with a strong focus on paid search performance and outcomes
• Develop and execute search-first, multi-channel media strategies aligned to business objectives
• Drive measurable ROI through advanced optimisation across Google Ads and Bing
• Present campaign insights, performance results and strategic recommendations to senior stakeholders
• Identify growth opportunities through search data, keyword expansion and audience intent signals
• Lead cross-functional teams including media buyers, analysts and creatives
• Mentor junior team members, particularly in paid search best practice and optimisation techniques
• Oversee campaign execution across paid search, with supporting channels including paid social and publisher media
• Continuously optimise for lead quality, cost per acquisition and conversion rates
• Manage budgets, bidding strategies and pacing across large-scale campaigns
• Build and maintain reporting dashboards with a focus on search performance metrics and attribution
• Collaborate with wider agency teams to ensure integrated campaign delivery

Desired Skills and Attributes

• 4–6 years’ experience in performance marketing within an agency environment
• Deep expertise in paid search across Google Ads and Bing (essential)
• Strong understanding of keyword strategy, bidding models, audience targeting and conversion tracking
• Proven ability to drive lead generation and ROI through search-led strategies
• Advanced proficiency in Google Analytics and campaign reporting
• Experience integrating search with broader digital channels
• Strong commercial mindset with the ability to translate data into actionable insights
• Excellent stakeholder management and presentation skills
• High attention to detail with strong analytical and problem-solving abilities
• Leadership capability with experience mentoring or guiding junior team members

Why Join?

You’ll join a high-performing, people-first agency that invests heavily in your growth and development. With a strong emphasis on search excellence, this role offers the opportunity to lead sophisticated, high-budget campaigns while sharpening your technical expertise. Combined with flexible working, additional leave and a collaborative culture, this is an environment where you can take ownership, drive results and progress into a senior strategic leadership role.

Apply now and one of the White Bay team will reach out to you very soon.

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• Own high-budget search campaigns
• Drive ROI through paid search
• Step into strategic leadership



Google Ads, Bing Ads, paid search, SEM, keyword strategy, bidding, Google Analytics, conversion tracking, ROI, lead generation