The Company

A growing and innovative natural health organization is seeking a talented Senior Content Copywriter to join its in-house creative team. The organization is committed to making natural health products accessible, effective, and easy for consumers to understand, with a strong focus on quality, education, and wellness.

The Role

Based in North York, Ontario, this role oversees the quality, clarity, and consistency of written content across multiple brands and marketing channels. The Senior Content Copywriter will develop and refine compelling consumer-facing content while maintaining brand voice, editorial standards, and regulatory requirements. The role also provides mentorship to writers and partners closely with designers and creative teams. This is a hybrid position requiring four days per week on site.

Responsibilities

• Develop and edit long- and short-form content, including blogs, email, brochures, educational materials, and campaigns.
• Create copy and creative concepts for print, digital, D/OOH, advertising, and in-store channels.
• Review and approve consumer-facing content across multiple brands and platforms.
• Maintain consistent brand voice, tone, quality, and editorial standards.
• Simplify complex health and technical information into clear, engaging consumer content.
• Mentor and provide constructive feedback to writers and new team members.
• Collaborate with designers, content creators, and other creative partners.
• Coordinate translation requirements with external agencies.
• Ensure content aligns with Health Canada and other applicable regulatory requirements.

Requirements

• 4–6 years of copywriting and content development experience.
• Diploma or degree in Communications, English, Journalism, Marketing, or a related field.
• Strong portfolio demonstrating copywriting and editing across digital and print channels.
• Exceptional writing, proofreading, editing, and creative concepting skills.
• Experience adapting brand voice across audiences and platforms.
• Strong understanding of marketing, advertising, and editorial best practices.
• Experience mentoring or guiding other writers.
• Excellent organization and ability to manage multiple deadlines.
• Experience in natural health, wellness, CPG, pharmaceutical, or another regulated environment is an asset.
• Familiarity with Health Canada requirements and SEO is an asset.

This is an opportunity to join a collaborative, growing organization where strong storytelling, thoughtful creative work, and high editorial standards directly contribute to consumer education and brand growth.

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