We are seeking a Product & Offering Manager with strong process manufacturing industry knowledge to help guide the development and growth of technology and services offerings for this market.
This is a commercially focused role for someone who understands both the business needs of process manufacturers and the ERP technology used to support their operations. Rather than managing software development, this person will focus on understanding the market, identifying opportunities, shaping offerings and determining how they should be positioned and brought to market.
Working across sales, marketing, consulting, delivery and technology partners, the Product & Offering Manager will help ensure offerings address meaningful customer needs, stand out competitively and can be successfully sold and delivered.
Responsibilities
- Develop a strong understanding of customer needs, industry trends, regulatory considerations and competitive activity within process manufacturing
- Identify opportunities for new or expanded offerings based on market demand, customer feedback and business potential
- Help determine which offerings should be developed, enhanced or prioritized and guide their evolution over time
- Shape the business value, positioning, pricing and packaging of offerings in partnership with internal leaders
- Lead go-to-market planning for new and existing offerings, including target markets, positioning, sales approach and launch strategy
- Partner with marketing on messaging, campaigns, thought leadership and content that speaks to process manufacturing audiences
- Equip sales teams with the industry knowledge, messaging and tools needed to effectively communicate customer value
- Work closely with consulting and delivery teams to ensure offerings are practical, scalable and ready to take to customers
- Build relationships with customers and gather feedback to better understand business challenges, priorities and changing market needs
- Maintain awareness of competing products, services and market approaches and use those insights to strengthen differentiation
- Collaborate with ERP and technology partners to identify opportunities to enhance or expand offerings
- Represent the organization as a process manufacturing subject matter expert in customer discussions, industry events and other external forums
- Evaluate the performance and market traction of offerings and recommend changes based on results and customer feedback
- Work across multiple teams and stakeholders to move initiatives forward without relying on formal authority
Qualifications
- Bachelor’s degree in business, technology, marketing or a related field
- 5+ years of relevant experience in product management, offering management, product marketing, industry strategy, business development or a related area
- Strong knowledge of process manufacturing, including its business processes, operational challenges and technology needs
- Strong understanding of ERP business applications and how they support manufacturing organizations
- Experience developing, launching, positioning or commercializing technology products, services or offerings
- Demonstrated go-to-market experience, including areas such as market positioning, launches, pricing, packaging, sales enablement or commercialization
- Experience using customer, market and competitive insights to guide business decisions
- Ability to translate industry and customer needs into clear, commercially viable offerings
- Strong relationship-building skills with the ability to influence people across different functions and levels of an organization
- Excellent communication and presentation skills
- Comfortable operating independently and taking ownership in an entrepreneurial, fast-moving environment
- Experience working with small and mid-market businesses, technology consulting organizations or partner ecosystems is a plus
- Ability to travel as needed