Job Title: Sales Data Analyst

Job Type: Full-Time

Location: United States, Remote, M-F, Eastern Time

Restriction: This opportunity is for candidates residing in the United States

Compensation: Up to $90,000 Annually + Benefits

The Digital Marketing Recruiters

Digital Marketing Recruiters has been in the digital marketing and recruitment space for over 25 years. We work with highly skilled marketing, digital marketing, and sales professionals and match them with our clients from diverse industries across the United States. Our selection process incorporates comprehensive resume screening, shortlisting, conducting video-recorded interviews and providing client information, administering written assessments (if required by the client), arranging client interviews, and facilitating job offers and placements.

The Client

The client is a publisher of computer books, videos, and projects for software developers, engineers, architects, system administrators, managers, and all who are professionally involved with the computer business. They also publish for students and young programmers, including occasionally for children.

The Role

The client is looking for an entrepreneurial, sales-focused data analyst to help significantly increase the sales achieved through their website by growing their mailing list, enhancing all their website sales channels, and improving their conversion rates.

Working collaboratively alongside their title marketing and email marketing managers, your role will be to identify opportunities to enhance revenue, to instigate fast-paced testing of those opportunities through A/B or multivariate testing, and through a data-driven approach, determine strategies and courses of action that will lead to strong revenue growth.

This is a remote working position liaising with colleagues around the world. They are not a big team, and so you will need to be hands-on and willing to occasionally work in the evening to accommodate discussions with others in different time zones. In return, for the right candidate, the role represents an excellent opportunity to become a key team member, to enjoy flexible working hours, and to instigate programs and actions that will make a real difference.

Responsibilities

• Website Sales
• Continuously search for opportunities to increase inbound volumes across all website sales channels, including via email, affiliates, SEO, and direct.
• Continuously search for opportunities to improve conversion and sales rates, for example, through website design, personalization, bundled titles, product page improvements, enhanced purchase journeys, and improvements to the cart.
• Develop and own the program to test such opportunities and ensure relevant data and analytics are captured to deliver measurable results.
• Quickly interpret those results, draw unique insights, and provide clear recommendations for future investment and experiments.



• Email Marketing
• Use data-driven insights to identify opportunities to grow the mailing list and improve the volume of sales derived from it.
• Develop and own programs to test such opportunities and manage and build the size of the list and its responsiveness.
• Working with the email marketing department, identify opportunities, and develop and own programs to improve the effectiveness of email marketing.

Requirements

• Proven experience of conversion optimization and A/B testing.
• Strong analytical background, comfortable with data analysis and reporting.
• Good working knowledge of multiple analytics tools and databases.
• Previous experience with a developer-focused platform is preferred.
• An interest in technology, coding, innovation, and excellence.

Benefits

• Health Insurance
• Retirement Pay

Tags

United States, Remote, Work From Home, WFH, Full-Time, Tech Publishing, Developer-Focused Products, Software Development Books, Programming Resources, Educational Publishing, Online Learning Platforms, Growth Marketing Analyst, Digital Marketing Analyst, Conversion Rate Optimization (CRO) Specialist, Web Analytics Specialist, Growth Data Analyst, Ecommerce Growth Analyst, Revenue Optimization Analyst, Marketing Data Analyst, Website Optimization Manager, Performance Marketing Analyst, A/B Testing Specialist, Customer Acquisition Analyst, Digital Sales Optimization Specialist, Marketing Operations Analyst, Email Marketing & Data Analyst, Data-Driven Marketing, Growth Marketing, Website Conversion Optimization, Revenue Growth Strategy, Ecommerce Optimization, Digital Sales Strategy, Online Sales Channels, Customer Acquisition, Marketing Analytics, Performance Tracking, A/B Testing, Multivariate Testing, Conversion Rate Optimization (CRO), Web Analytics, Data Analysis, Customer Journey Optimization, Personalization, Product Bundling, Funnel Optimization, Reporting and Insights, LinkedIn, Indeed, Glassdoor, ZipRecruiter, CareerBuilder, Monster

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