Job Title: SEO Specialist
Job Type: Full-Time
Location: United States, Remote, M-F
Restriction: This opportunity is for candidates residing in the United States
Compensation: $65,000 to $85,000 Annually + Benefits
The Digital Marketing Recruiters
Digital Marketing Recruiters has been in the digital marketing and recruitment space for over 25 years. We work with highly skilled marketing, digital marketing, and sales professionals and match them with our clients from diverse industries across the United States. Our selection process incorporates comprehensive resume screening, shortlisting, conducting video-recorded interviews and providing client information, administering written assessments (if required by the client), arranging client interviews, and facilitating job offers and placements.
The Client
The client is dedicated to providing compassionate and effective care to individuals struggling with substance use disorders. Their mission is to help people achieve long-term recovery and improve their quality of life. As they continue to expand their reach, they are looking for an experienced SEO Specialist to enhance their online presence and ensure that those in need can easily find and access their services.
The Role
They are seeking a skilled and motivated SEO Specialist to optimize their website and digital content to improve their search engine rankings. The ideal candidate will have a deep understanding of SEO best practices and a passion for making a positive impact in the field of addiction treatment. You will work closely with the marketing and content teams to develop and implement strategies that drive traffic to their site, ultimately helping more people find the support they need.
Key Responsibilities
- Conduct thorough keyword research to identify opportunities for increasing organic traffic related to addiction treatment and recovery services.
- Develop and execute on-page and off-page SEO strategies to improve search engine rankings and visibility.
- Perform technical SEO audits to identify and resolve issues that may hinder website performance and user experience.
- Optimize website content, meta tags, images, and other elements to align with SEO best practices.
- Monitor and analyze website performance, using tools like Google Analytics and Google Search Console to track progress and identify areas for improvement.
- Collaborate with content creators to ensure all digital content is SEO-friendly and resonates with the target audience.
- Stay informed on the latest SEO trends, algorithm updates, and industry best practices to keep the strategies current and effective.
- Build and manage a high-quality backlink profile to strengthen the site’s authority and search engine ranking.
- Provide regular reports and insights to the marketing team and other stakeholders, highlighting key metrics and recommendations for further optimization.
Qualifications
- Proven experience as an SEO Specialist, preferably in the healthcare or related field.
- Strong knowledge of SEO tools such as SEMrush, Ahrefs, Moz, and Screaming Frog.
- Proficiency in Google Analytics, Google Search Console, and other web analytics tools.
- Familiarity with HTML, CSS, and content management systems (e.g., WordPress).
- Understanding of technical SEO, including site architecture, URL structuring, and schema markup.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Ability to work independently and collaboratively within a team.
- Experience in the healthcare or substance use disorder treatment sector is a plus.
What They Offer
- Competitive salary and benefits package.
- The opportunity to make a meaningful impact by helping individuals find the support they need.
- Career growth and development opportunities within a mission-driven organization.
- Flexible working hours and the possibility of remote work.
- Access to the latest tools and technologies in the SEO industry.