Job Title: Paid Media and Insights Manager

Job Type: Part-Time

Location: Los Angeles, CA or New York, NY, Hybrid

Restriction: This opportunity is for candidates residing in or relocating to Los Angeles, CA

Compensation: $1,925 to $2,300 Weekly

The Digital Marketing Recruiters

Digital Marketing Recruiters has been in the digital marketing and recruitment space for over 25 years. We work with highly skilled marketing, digital marketing, and sales professionals and match them with our clients from diverse industries across the United States. Our selection process incorporates comprehensive resume screening, shortlisting, conducting video-recorded interviews and providing client information, administering written assessments (if required by the client), arranging client interviews, and facilitating job offers and placements.

If you are interested in this role but have any questions, concerns, or suggestions before applying, please don’t hesitate to contact us at inquiries@digitalmarketingrecruiters.com.

The Client

They are a full-service creative shop born out of a purpose-driven mission to bring attention to the things that matter. They exist to help brands find their lane in culture and connect with audiences to drive action and meaningful change across platforms. They are a diverse group of entrepreneurial spirits, creative minds, and makers.

The Role

They are looking for a Paid Media and Insights Manager to lead multiple projects. The ideal candidate is a strategic, detail-oriented, analytical thinker who has a deep understanding of the paid and organic media landscape. You will be instrumental in building and optimizing social media campaigns. You will also utilize industry third-party tools and proprietary data to uncover campaign insights/reporting to tell stories and effectively position campaign performance.

Responsibilities

• Create paid social media campaigns for brand partners and optimize campaign spend/find opportunities for campaign efficiency to improve return on ad spend.
• Manage campaigns at a variety of budget levels and make informed recommendations on budget allocations both internally and to clients.
• Handle regular/ad hoc reporting pulls for paid and organic content across various teams, as well as assist with comprehensive wrap reports as needed.
• Collaborate with teams and communicate impactful insights and analysis, performance, and recommendations on a regular cadence to business partners.
• Manage qualitative and quantitative research projects on an ad hoc basis.
• Visualize findings legibly using charts, tables, and infographics, and provide actionable insights based on concrete data.
• Comprehensive social monitoring to maintain a pulse on sentiment across multiple social channels.
• Social listening tool setup including keywords, query parameters, and dashboards.

Requirements

• 8-10 years of social media, digital, agency, and insight/storytelling experience.
• Deep familiarity with back-end publishing (Meta, LinkedIn, YouTube, TikTok, and Twitter) and platform and analytics tools (Brandwatch, Tableau, Sprinklr, and Sprout).
• The ideal candidate will possess advanced data analysis skills, peeling back layers of data to look into the drivers of data trends and turn that information into cohesive stories with an ability to extract, interpret, and easily communicate data and trends.
• Passionate about digital and social media, thrives on the challenge of “creating stories” with raw data, and has a solid understanding of digital audience measurement and research best practices.
• Experience doing quantitative data analysis using a variety of tools (Excel, Google Sheets, etc.).
• Excellent oral and written presentation skills; must be detail-oriented and be able to manage multiple priorities to meet tight deadlines.
• Experience with analytics visualization tools, such as Google Analytics, Facebook Ads Manager, or Tableau, and syndicated research/data tools.
• Experience collaborating with a diverse audience/social team utilizing a variety of tools for content optimization across different social platforms, including TikTok, Facebook, Twitter, YouTube, LinkedIn, and Instagram.
• Well versed in paid media and social promotion, understands best practices, and is adaptable to the evolution of social products.

Tags

United States, California, New York, Hybrid, Part-Time, Digital Marketing Agency, Creative Agency, Paid Media Manager, Paid Social Manager, Performance Marketing, Paid Social Campaigns, Campaign Optimization, ROAS, Media Buying, Cross-Channel Marketing, Data Analysis, Marketing Analytics, Data Storytelling, Campaign Performance, Audience Insights, Dashboard Reporting, Meta Ads Manager, Google Analytics, Tableau, Brandwatch, Sprinklr, LinkedIn, Indeed, Glassdoor, ZipRecruiter, CareerBuilder, Monster

Digital Marketing Recruiters Job Opportunities

Visit our Careers Page at https://www.digitalmarketingrecruiters.com/job-listing/ to see our latest job opportunities. The positions listed below remain open while they are posted. If a position is no longer listed on our Careers Page, it has either been successfully filled or officially closed.

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