Organization: Allied Sports

Position Title: Senior Vice President, Operations

Reports to: Founder & President

Location: New York, NY

Search Contact: Prodigy Search

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BACKGROUND

Founded in 2019, Allied Sports was built with a singular mission: to guide modern marketers through the industry-wide shift from Sponsor to Storyteller™. Today, the agency operates independently within the Allied Global Marketing network, bringing together industry veterans who pair deep experience with an entrepreneurial, “rookie-spirit” approach. The award-winning agency has quickly established itself as a leader in high-performing sports partnerships, helping brands and properties negotiate, activate, and optimize strategic sponsorship investments. Allied Sports has been recognized as one of the Best Places to Work in Sports (Sports Business Journal, 2023 & 2024) and a Best Employer in Sports (Front Office Sports, 2024), underscoring a culture rooted in collaboration, creativity, and continuous improvement. Guided by five core values — Driven, Versatile, Meticulous, Real, and One — the organization prioritizes excellence in every aspect of client service and partnership execution. 

SUMMARY

The Senior Vice President, Operations will serve as the senior operational leader and a key member of the agency’s leadership team, responsible for building, optimizing, and overseeing the systems, processes, and structures that power Allied Sports. This role will lead day-to-day operations across the New York office, ensuring Allied delivers best-in-class work efficiently, profitably, and at scale.

Reporting to the Founder & President, this new role will turn company strategy into clear operational plans, design and manage agency-wide workflows, oversee staffing and capacity, and ensure teams across the organization are working in sync. This leader will work closely with Finance, HR, and Technology to support growth, strengthen margins, and build a highperforming, accountable culture. They will be both strategic and hands-on, comfortable rolling up their sleeves to solve problems today while also looking ahead to what the agency needs to scale.

RESPONSIBILITIES

Operational Leadership & Strategy:

• Serve as the top operational leader for Allied Sports, partnering closely with the executive leadership team to define and execute short- and long-term business priorities.
• Oversee day-to-day operations, ensuring clarity of roles, responsibilities, and expectations across all disciplines.
• Translate corporate strategy into measurable objectives, including OKRs/KPIs, budgeting, goal setting, and performance tracking.
• Analyze internal operations and identify opportunities to enhance efficiency, scalability, and cross-department processes.
• Partner with sister agency to optimize shared services.
• Champion a client-first mindset by ensuring resource decisions, workflows, and operational plans support consistently excellent work.
• Implement business strategies that support the organization’s growth objectives in partnership with the ELT.

Financial & Commercial Management:

• Partner with Finance to oversee operational budgeting, forecasting, and margin management at the client, department, and agency levels.
• Oversee accounting functions including A/R management, rate card development, and cash flow management.
• Oversee pipeline management tools and CRM systems used to track business pipeline, revenue projections, time tracking, and workflow management.
• Review, set and track staff allocation forecasts for billable and non-billable staff.
• Lead annual budgeting and reforecasting efforts alongside the VP of Finance.
• Aggressively track and report on the financial health of the agency to ensure growth and profitability targets are achieved.
• Support pricing strategies, scopes of work, and commercial structures to ensure operational feasibility and strong margins.

People, Culture & Leadership:

• Partner with HR on workforce planning, organizational design, onboarding, performance management, employee development, and change management.
• Manage the People & Culture function with HR, including internal recognition programs and DEI initiatives.
• Act as a culture carrier, reinforcing a high-performance environment grounded in urgency, ownership, collaboration, and accountability.
• Foster strong communication and alignment between departments to ensure cross-functional teams are informed, connected, and empowered.

Legal Services & Risk Management Oversight:

• Partner with outside counsel for drafting and reviewing MSAs, SOWs, term sheets, vendor/sub-contractor agreements, and employee contracts/agreements.
• Set and enforce a process for tracking all executed contracts and agreements.
• Ensure compliance with legal, contractual, and risk-management requirements across all agency operations.
• Set risk management protocols and review business insurance coverages for accuracy.

Infrastructure, IT & Facilities:

• Lead facilities management including sub-leases, workspace allocations, and personnel security.
• Oversee agency technology needs in partnership with Allied Global Marketing’s IT department, including hardware/software management and compliance with internal and client-required security standards.
• Support the development of scalable infrastructure that enables operational growth.

Workflow Management

• Evaluate, implement, and optimize software-based tools to improve visibility, efficiency, and companywide reporting.
• Steward a cloud-based library of agency assets including credentials, case studies, templates, and key business documents.
• Lead project management for complex RFP responses and custom agency pitches, coordinating cross-functional workflows and leveraging internal and external resources
• Ensure the agency’s marketing operations are organized, current, and aligned with business development objectives

QUALIFICATIONS

• Bachelor’s degree required; advanced degree (MBA or related) preferred.
• 15+ years of experience in operations or business leadership roles within sports, entertainment, creative, or integrated marketing agencies.
• Proven track record building systems, processes, and teams that support growth, profitability, and operational excellence.
• Excellent leadership, relationship-building, and communication skills.
• Demonstrated ability to build and manage cross-functional teams in a fast-paced, entrepreneurial culture.
• Commitment to building an inclusive, collaborative culture and developing talent at all levels of the organization.
• Thrives in a dynamic setting with shifting priorities, tight deadlines, and multiple concurrent workstreams.

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CONTACT INFORMATION

Founded in 2007, Prodigy Search, located in the New York City suburb of Freehold, NJ, boasts over 80 years of experience in the sports and entertainment business. As a renowned nationwide leader in senior-level executive search, Prodigy Search has honed its business principles and expertise, establishing itself as the largest boutique recruiting agency in North America. Simply, Prodigy Search is Where the Best Brands Come for the Best Talent.

No phone calls please. For any additional questions, please email info@prodigysearch.net.