Our client is an industry-leading, Fortune 500, IT Services provider focused on modernizing IT, optimizing data architectures, and ensuring security and scalability across public, private, and hybrid clouds. We are looking for a dynamic, strategic, and results-oriented Social Media Strategist to join our team and lead the social media efforts for our Insurance Software & BPS (ISB) customer community. In this fast-paced role, you will be responsible for developing and executing a robust social media strategy that enhances our brand presence, fosters customer engagement, and drives community growth.

You Want:

• Work for a stable, rapidly growing organization that will allow you to grow personally and professionally.
• Continue to leverage your background in Social Media Strategy, while expanding your horizons to enterprise 
• Do meaningful work where you can make an impact daily!
• Work in a highly collaborative team composed of fun, bright, motivated people who truly enjoy working together.

You Will:

• Create and implement a data-driven social media strategy that aligns with the company’s goals, focusing on customer engagement, lead generation, and community building
• Collaborate with Social Media Copywriter to execute social media strategy through compelling content and visuals
• Oversee the company’s presence on key social media platforms, including LinkedIn and industry-specific networks, ensuring that content is tailored to each platform’s audience and capabilities
• Collaborate cross-functionally within the organization to develop a content calendar that supports marketing campaigns, product launches and community events
• Monitor social media metrics to assess the effectiveness of campaigns, identify trends, and provide actionable insights to improve future efforts
• Conduct regular audits of competitors’ social media activities and strategies, identifying opportunities for differentiation and improvement
• Develop and implement strategies to encourage customers and employees to become brand advocates,
• Work closely with cross-functional teams, including marketing, sales, product, and customer support, to ensure social media strategies are integrated with broader business initiatives
• Lead social media community engagement; monitor and respond to social media interactions, engage with followers with 1:1 response that builds brand affinity and drives engagement
• Track and analyze social media metrics, generate reports, and utilize data for improved social media strategy and performance
• Stay informed of the latest social media-related trends and best practices
• Advocate for new ideas and approaches in support of continuous improvement/innovation

You Have:

• Undergraduate Degree
• 4 – 5 years of experience: Proven experience as a Social Media Copywriter or similar role with a strong portfolio of social media content working in a B2B environment, preferably within a customer community or similar environment
• Knowledge: In-depth understanding of social media platforms (e.g., LinkedIn, Facebook, Twitter, Instagram, TikTok) and their best practices
• Skills: Excellent writing, editing, and communication skills with a keen eye for detail and creativity
• Technical proficiency: Familiarity with social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics, LinkedIn analytics), and graphic design software (e.g., Adobe Creative Suite, Canva)
• Attributes: Strong organizational skills, ability to manage multiple projects simultaneously, and a proactive, results-oriented mindset

The Icing on the Cake:

• A concentration in Marketing, Communications, and/or New Media preferred
• Strong customer-centricity and demonstrated ability to place the customer at the heart of everything
• Proven ability to work collaboratively with others
• Experience managing influencers/creators to develop an engaging social media calendar
• Ability to think strategically, coupled with a pragmatic results orientation and proven track record of delivering strong tactical execution
• Proven ability to develop cohesive brand social strategies and recommend supporting tactics

Catch Talent is a high-touch recruiting agency that delivers end-to-end talent acquisition solutions to growing technology, digital media, and professional services companies. Headquartered in Charleston, SC, Catch brings decades of technical recruiting expertise to local and national clients and offers a full range of flexible solutions, including direct placement hiring, recruitment process outsourcing, contract and contract-to-hire models. Catch specializes in the entire talent attraction lifecycle by sourcing and recruiting qualified candidates who are interview-ready, culturally aligned, and ready to make an immediate impact - learn how at catchtalent.com.

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