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Associate Director of Ad Operations & Media Strategy - Retail Media Technology Platform
New York City, New York, United States
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Associate Director of Ad Operations & Media Strategy


Why You’ll Love This Role:

  • Strategic impact: Lead Ad Ops and media strategy across top agencies and brands.
  • End-to-end excellence: From setup to optimization, deliver measurable ROI.
  • International reach: Collaborate with a global team and multi-market clients.
  • Player-coach: Mentor talent while scaling best-in-class Ad Ops processes.


What You’ll Do:

  • Set up campaigns in ad servers/DSPs with correct tracking, targeting, and pacing; enforce QA and troubleshoot quickly.
  • Manage and optimize multi-platform video/social/CTV campaigns (YouTube, TikTok, Instagram, Facebook, CTV) and other relevant platforms.
  • Lead media planning & buying across programmatic, social, and direct channels.
  • Act as primary POC: run kick-offs, reviews, and ongoing client check-ins.
  • Work closely with clients to understand their goals and provide strategic recommendations.
  • Collaborate with Sales to create customized proposals and presentations for prospective clients.
  • Identify upsell/renewal opportunities and help expand accounts.
  • Analyze campaign data and deliver regular performance reports.
  • Partner with Analytics for accurate reporting, attribution, and actionable insights.
  • Standardize SOPs to scale execution across accounts and markets.
  • Stay current with industry trends, platform updates, and best practices.
  • Mentor junior team members and foster tight collaboration across teams.


What You Bring:

  • 8–12+ years in Ad Ops, media strategy, or digital campaign management (agency or high-growth AdTech preferred).
  • Proven experience across YouTube, TikTok, Meta, and CTV.
  • Strong command of ad tech (ad servers, DSPs, DMPs, measurement/attribution) and optimization KPIs.
  • Clear communicator, confident with senior stakeholders/C-suite.
  • Team mentorship experience and excellent project management.



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