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Own the customer value story. Show enterprise marketers how to use the platform to find winnable audiences, activate with precision, and prove lift. You will build McKinsey-quality strategies and exec-ready presentations for direct B2C strategy. You will also run hands-on experiments and build scalable methodologies (playbooks, frameworks) that will empower Sales and Customer Success.

Responsibilities:

• B2C growth strategy development: use the full market view to recommend where to invest and quantify size of the prize
• Write the growth plan: partner with clients and their agencies to define target audiences, media mix, and messaging themes
• Set the experimentation plan and prove outcomes: translate data into testable hypotheses, measure impact and refine based on results
• Executive storytelling: simplify complex insights and deliver clear presentations to the C- suite
• Thought leadership and enablement: build reusable playbooks that drive results for clients and that Sales and Success can run at scale

Qualifications:

• 7–12 years across consulting, modern media, and/or growth
• Fluent in paid social, programmatic, and/or retail media
• Comfortable in: SQL basics, Looker, Tableau, and/or Sigma
• Strong test-and-learn discipline: control design, lift math, and incrementality concepts
• Portfolio of client-ready decks that show structured thinking, clear strategy, and compelling storytelling
• Expert in Slides and Sheets/Excel; you can model scenarios, calculate lift, and visualize results quickly
• Executive presence with clear, concise writing and presentation 

Job-3519260

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