Role Description: 

We are seeking a dynamic and experienced Sales Enablement Specialist to join our team. In this role, you will serve as the crucial link between our marketing and sales teams, ensuring consistent and effective messaging and enabling our sales force to be successful in their engagements with prospects and customers. Your work will directly impact our ability to deliver outstanding value to our clients and grow our market presence. 

Responsibilities: 

Collaborate with marketing to create, refine, and manage a library of sales tools, presentations, and collateral that support the sales process. 

Ensure all content is aligned with brand messaging and effectively addresses customer needs. 

Design and deliver training programs for sales teams to enhance their understanding of products, services, and market positioning. 

Facilitate onboarding processes for new sales team members, ensuring they are equipped with the necessary resources to succeed. 

Work closely with marketing to ensure that messaging is consistent across all channels and reflects the company's strategic goals. 

Gather and incorporate feedback from sales teams to refine messaging and positioning to support the DoD and Defense Contractor partners. 

Provide sales teams with up-to-date market intelligence and competitive analysis through sales battle cards and competitive briefs to help sales teams effectively position against competitors. 

Work with DoD Domain Leads to tailor messaging and product positioning to increase sales effectiveness through continuous market research. 

Track and analyze the effectiveness of sales enablement initiatives. 

Provide regular reports and insights to sales and marketing leadership to drive continuous improvement. 

Helps craft playbooks for target verticals - Has a proven track record as a successful, quota-carrying sales rep with expertise selling DoD software solutions in order to coach on this. 

Travel Expectations/Requirements: <20%. Travel to understand DoD Customers and support market research and product positioning/messaging. 

The listed responsibilities are not exhaustive and additional responsibilities may be assigned based on the evolving needs of the organization. We are seeking a dynamic individual who is able to adapt and take on new responsibilities as they arise 

Preferred Experience and Qualifications: 

3+ years of experience in sales enablement, marketing, or a related role in the defense or technology industry. 

3+ years direct sales and program management experience 

Strong understanding of. sales methodologies and processes, experience with MEDDPICC or Command of the Message a plus 

Excellent communication (written/verbal) and presentation skills, while also being able to facilitate by breaking down complex topics that our sales team can action on immediately 

Demonstrated ability to design and implement new selling motions for a complex technology company 

Ability to manage multiple projects and meet deadlines in a fast-paced environment 

Proficient in CRM and sales enablement tools (e.g., Salesforce, HubSpot, Monday.com). 

Strong analytical skills with the ability to derive actionable insights from data. 

Ability to work independently, manage time efficiently, and thrive in a remote work setup