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Sales Account Executive - Legal Marketing
USA
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JOB DESCRIPTION

 

A founder-led, boutique legal marketing agency is seeking a driven, self-sufficient Sales Executive / Account Executive to own the full sales cycle for new client acquisition. This role is ideal for a disciplined hunter with proven experience selling legal marketing services who thrives in a remote, high-accountability environment.

 

You will be responsible for sourcing your own pipeline, running discovery calls, building and presenting proposals, closing new business, and managing long-term client relationships with opportunities for upsell and expansion. Leadership will support deal strategy and proposal refinement—but you will fully own day-to-day sales execution.


ESSENTIAL JOB FUNCTIONS

  • Self-source and build pipeline through outbound email and phone outreach

·        Leverage existing relationships within the legal marketing ecosystem

  • Qualify ideal customer profiles: consumer-facing law firms with 1–10 attorneys
  • Run discovery and strategy calls with law firm decision-makers
  • Build, present, and negotiate proposals across SEO, websites, PPC, social, and content
  • Close new business and maintain long-term client relationships
  • Upsell and expand accounts over time (new services, new offices, increased spend)
  • Maintain accurate pipeline, activity, and notes in CRM (Pipedrive or similar)
  • Collaborate with leadership on pricing, strategy, and proposal optimization
  • Conduct optional in-person meetings within your local market when appropriate


REQUIREMENTS

  • 3–5+ years of experience selling legal marketing services (SEO, web, PPC, social, video)
  • Proven full-cycle sales experience with strong outbound prospecting discipline
  • Existing relationships or book of business with small to mid-sized law firms
  • Polished, credible presence when selling to attorneys
  • Highly self-disciplined and organized in a remote environment
  • Consistent producer with steady month-over-month performance

NICE TO HAVE

  • History of quota attainment, awards, or rankings
  • Willingness to conduct limited in-person meetings in-market


EDUCATION

  • Bachelor’s degree preferred or equivalent professional experience


COMPENSATION PACKAGE

  • Base Salary: $75,000 – $85,000
  • On-Target Earnings (OTE): $130,000 – $140,000
  • Commission: Paid early in the sales cycle, aligned with campaign launch timing (approximately 8 weeks)


WORKING CONDITIONS

  • Fully remote role
  • National sales territory
  • Standard business hours with flexibility
  • Optional in-person client meetings based on geography
  • Mileage/gas stipend for local travel may be available


BENEFITS

  • Medical insurance
  • 401(k)
  • Paid time off / vacation


INTERVIEW PROCESS

  • Step 1: Initial recruiter screen
  • Step 2: Sales leadership interview
  • Step 3: Final interview with founder
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