Commercial Lines Producer - Gainesville, Florida
Position Overview
Our client seeking a results-driven Commercial Lines Producer to join our insurance agency team. In this role, you will develop and manage a portfolio of commercial insurance clients by identifying prospects, assessing business risks, and designing comprehensive insurance solutions. The ideal candidate combines strong sales abilities with technical insurance knowledge and exceptional relationship-building skills to drive new business growth while providing outstanding service to clients.
Key Responsibilities
Business Development
* Develop and implement effective strategies to identify and target prospective commercial clients
* Conduct outreach activities including networking, cold calling, and leveraging referral sources
* Schedule and conduct face-to-face meetings with business owners and decision-makers
* Present competitive insurance solutions tailored to clients' specific business needs
* Negotiate terms and pricing with clients and insurance carriers
* Meet or exceed established production goals for new business written premium
* Expand the agency's commercial lines footprint within the target market
Client Relationship Management
* Build and maintain long-term relationships with commercial clients across various industries
* Conduct periodic reviews of clients' changing business needs and exposure profiles
* Identify cross-selling and account rounding opportunities within existing client base
* Work proactively to retain valuable accounts at renewal
* Serve as the primary point of contact for assigned commercial accounts
* Advocate for clients during the claims process when needed
* Maintain high levels of client satisfaction and retention
Risk Assessment & Technical Functions
* Analyze clients' business operations to identify and evaluate potential risks
* Gather underwriting information through applications, questionnaires, and site visits
* Work with underwriters to position accounts favorably with insurance carriers
* Design comprehensive insurance programs that address identified exposures
* Present complex insurance concepts in clear, client-friendly terms
* Stay current on insurance market trends, coverage options, and carrier appetites
* Collaborate with agency CSRs to ensure proper policy implementation and service
Market Relationships
* Develop and maintain productive relationships with underwriters and carrier representatives
* Negotiate optimal coverage terms, conditions, and pricing for clients
* Stay informed about carrier appetite changes, new products, and market conditions
* Leverage market relationships to place challenging or specialized risks
* Attend carrier-sponsored events and training sessions
Qualifications
Education & Experience
* Bachelor's degree preferred (Business, Finance, or related field)
* 3+ years of commercial insurance sales experience recommended
* Proven track record of successful business development and client retention
* Experience working with various commercial insurance lines (Property, General Liability, Auto, Workers' Compensation, etc.)
* Familiarity with different business sectors and their unique insurance needs
Licenses & Certifications
* Current Property & Casualty license required
* Additional licenses (Life & Health) beneficial
* Professional designations such as CIC, CPCU, or ARM preferred or willingness to pursue
Technical Knowledge
* Strong understanding of commercial insurance coverages, forms, and exclusions
* Knowledge of risk assessment methodologies and exposure analysis
* Familiarity with industry classification systems and underwriting guidelines
* Understanding of policy rating factors and premium calculation
* Awareness of insurance market cycles and trends
Professional Skills
* Excellent prospecting and sales abilities
* Strong negotiation and closing skills
* Effective verbal and written communication
* Self-motivated with entrepreneurial mindset
* Polished presentation style and professional demeanor
* Organized approach to pipeline management and follow-through
* Ability to build rapport and trust with clients and underwriters
* Time management skills and ability to prioritize effectively
What We Offer
* Competitive compensation structure (base salary plus commission)
* Performance-based incentives and bonuses
* Comprehensive benefits package
* Marketing and administrative support
* Advanced technology and sales tools
* Professional development and continuing education
* Established agency brand and market relationships
* Collaborative, supportive work environment
Join our team to build your commercial book of business while developing meaningful client relationships and advancing your insurance career in a dynamic and rewarding environment.