Marketing Manager
Base Salary: 80K-100K plus 10% bonus (might be willing to go up to 110K base)
Location: 100% Remote. Client is located in Cuyahoga Falls / Akron Ohio area.
Marketing Deptment: 3 people this person will manage.
Insights:
Will this person be the one writing the campaigns, and sending the messaging or do you have internal copywriters and content writers? No, we have our own writers and graphic artists.
How many people work at Thors and how many people work in the marketing department? About 50+
What's the percent of Paid Advertising vs Organic do you anticipate? We want to increase the paid advertising spend. We want the new hire to determine this.
What is the budget / spend on Marketing (this hire will have access to)? I would think about $100,000.
About THORS eLearning Solutions:
THORS eLearning Solutions has transitioned to a SaaS provider, with our flagship product, MFG Genius™, leading the charge. This innovative AI platform is tailored specifically for the manufacturing industry. What sets MFG Genius™ apart is its ability to integrate a customer’s proprietary content alongside knowledge from their in-house experts. Teams can seamlessly access both the customer’s vetted content and THORS Academy’s extensive library, including videos, images, and graphics. With MFG Genius™, asking a question leads not just to an answer, but a deeper learning experience, powered by our cutting-edge AI and content.
Our Value Proposition:
MFG Genius™ enables OEMs, Tier 1, and Tier 2 Suppliers to enhance workforce productivity, empower learners, improve decision-making with data-driven insights, and boost profitability. In addition to MFG Genius™, our offerings include THORS Academy, a visually-rich, interactive eLearning platform, and the upcoming MAGNI LMS and tools like the MAGNI Assessment Tool and MAGNI Digital Checklist.
Position Overview:
We are seeking an experienced Marketing Expert to join our growing team and help us aggressively market MFG Genius™ and other products in our suite. You will leverage your expertise in SEO, CRO, email campaigns, and paid advertising to drive lead generation and revenue growth exponentially. This role requires a highly motivated, results-driven individual with a proven track record in executing successful campaigns across multiple digital channels. Familiarity with Microsoft products, Salesforce, marketing automation tools, and analytics platforms is a must.
Key Responsibilities:
- Drive lead generation and revenue through expert execution of SEO, CRO, email campaigns, and paid advertising strategies.
- Ensure all campaigns produce immediate results and continuously optimize for better outcomes.
- Take ownership of campaign execution, delivering results from Day 1.
Required Experience:
- Proven track record of developing, executing, and optimizing campaigns that generate revenue in SEO, CRO, email marketing, and paid ads.
- Ability to demonstrate personal expertise in implementing successful strategies—not just working with a team to execute them.
Location: Remote
Type: Full-time (40 hours per week)
Compensation: Competitive (based on experience)
Probation Period: 90 days
Contact Information:
Luke Slabe
Phone Number: 440-627-6902
Email: lslabe@emeraldresourcegroup.com