JOB TITLE: Senior Brand Manager

REPORTING TO: Director of Brand

LOCATION: Austin, TX

JOB DESCRIPTION:

The Brand Manager will play a critical cross-functional role, transforming the company into a powerhouse CPG player in the pet space.

This individual must be highly analytical with strong financial acumen. They will be responsible for utilizing data and insights to make strategic recommendations around portfolio optimizations, price-pack architecture, and innovation launches.

The Senior Brand Manager will collaborate closely with operations & creative teams to bring the product roadmap to life, and with the sales team by providing sales materials and retail media support.

Additionally, the Senior Brand Manager should have experience working with paid media agencies to brief and build efficient, effective, and adaptable media plans.

Required Experience

This position requires prior CPG experience and familiarity with:

• Managing external agencies
• Building media plans
• Briefing creative
• Project management
• Point-of-sale consumption data analysis
• Price-pack architecture
• P&L expertise
• Consumer insights experience is a plus.

The company is a fast-moving organization that requires a growth mindset and ongoing flexibility.

This role is based in Austin, TX, with an expectation of in-person days a few days a week.