Head of Growth Marketing
Los Angeles, CA
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Who we are:


Present, together. Our mission is simple: to make wellbeing accessible and inspiring for everyone, everywhere. Open is a modern studio reimagining the way people practice mindfulness. We blend music, sound, breath, and movement to create powerful shared experiences — both in-person and online. Inspired by art, culture, and design, we believe in the power of direct experience to transform lives.


Based in Venice, our growing team is diverse, ambitious, and dedicated to building the future of wellness. We’re backed by Founders Fund (Keith Rabois), Susa, LVMH (Miyuki Matsumoto), Coatue (Arielle Zuckerberg), Slow, SV Angel, Maveron, Jack Dorsey, Adrian Aoun, Ben Rubin (Houseparty), and more.


The Role:


We’re looking for a Head of Growth Marketing to design and lead our paid and organic growth strategies, across both acquisition and retention.


Reporting directly to the CEO, you’ll play a pivotal role in scaling Open, with the chance to build much from scratch and shape the company’s trajectory. This is a strategic role that also requires rolling up your sleeves and driving execution.


This role will be based in LA hybrid.


Responsibilities:

  • Define, own, and execute a long-term growth marketing strategy
  • Drive rapid customer growth through full ownership of all digital channels (Paid Social, Paid Search, Affiliates, Organic Social, Email/Push) and offline levers (brand partnerships, etc.), including hands-on management of at least one paid UA channel
  • Establish marketing attribution models and build MMM from scratch to guide spend decisions
  • Define KPIs for the growth function, ensuring accountability and transparency to the full org
  • Set and run a rigorous testing framework across new and existing channels to quickly identify profitability and scale what works
  • Manage and optimize budgets, ROI, and business cases, with clear reporting, implementation, and learnings
  • Build an in-house creative factory to deliver high-volume creatives while collaborating with external agencies
  • Partner with product and R&D to identify, prioritize, and deliver growth initiatives
  • Build, lead, and mentor a high-performing growth team with strong ownership and a culture of execution



What drives success for this role:


  • 4+ years in growth marketing, from strategy to execution, ideally in a B2C startup environment
  • 2+ years experience in managing and mentoring high-performance growth teams
  • Proven hands-on track record in paid user acquisition (Google ecosystem experience a strong plus)
  • Advanced knowledge of marketing data stack, attribution, BU economics
  • Data-driven, insight-led, and experimentation-focused mindset
  • Strong people management skills, with the ability to build processes and influence cross-functionally
  • Capable of delivering high impact quickly and prioritising what matters most
  • Intellectual honesty, always striving to improve and learn
  • Resourceful, optimistic, tenacious, confident, and full of energy
  • Self-starter, forward-thinking, innovative, and comfortable owning big responsibilities
  • Ambitious, results-driven with a bias to action. You have a can-do-more approach, a passion to make an impact and exceed your goals
  • Curious, humble, adaptable, and able to thrive in ambiguity 


What we offer:

  • Healthcare (health, dental, vision) 
  • Flexible PTO
  • Access to all Open classes (in person & virtually)
  • Autonomy, Ownership, Equity


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