As an In-Product Campaign Strategist, you will drive the development and delivery of consumer-facing in-product campaigns. This role will lead in-product strategy for key consumer brand moments to ensure that we’re delivering the right off to on platform user experience.
- Develop in-product marketing campaigns and tests to grow user awareness and adoption.
- Set up and communicate processes with Marketing.
- Communicate recommendations and learnings to the broader organization and feed insights to update the in-product creative best practices.
- Socialize actionable, timely insights and findings with cross functional partners to inform/influence key decisions and planning.
- Establish best practices and center of excellence on product marketing approaches
- Stakeholder Management: Keeping stakeholders informed of project status, addressing concerns and managing expectations.
- Experience managing end-to-end in-product marketing campaigns.
- Excellent organizational skills and attention to detail, with a demonstrated ability to manage multiple tasks simultaneously.
- Exceptional communication skills, both verbal and written, with the ability to work collaboratively across teams.
- Experience working with creative teams and an understanding of creative processes is a plus.