Job Title: Senior Creator Marketing Strategist

We believe influencer marketing will become the number one form of brand communication in the next 5 years. With that vision in mind, our mission is to create solutions that accelerate that shift in power from platforms to people. People, not 'platforms,' are behind all of the things we like about being online. When we push for marketing that prioritizes the creativity and authenticity of people, we take something annoying and depressing and replace it with something honest, inspired, and fun.

We are seeking a chronically online, culture-obsessed Senior Influencer Strategist to join our ranks because we need more of the best and brightest to make that happen. 

About You:

- Minimum 4+ years social marketing industry experience, including minimum 2 years in an influencer or creator-specific role 

- You have a deep understanding of the influencer marketing and creator space, including key metrics, best practices, and emerging trends

- You enjoy getting to work on a range of brand challenges and categories, including fashion, lifestyle, beauty, travel and sports 

- You are innately curious and have a love of consumer psychology and brand problem-solving

- You have a great eye for brand tone and aesthetic and enjoy translating it into casting and creative direction

- You have experience in understanding data and driving performance

- You are highly collaborative while able to be autonomous  

- You have a deep understanding of the purchase power and cultural significance of influencers and creators, you believe in the future of the industry, and you want to be a part of shaping it

What You'll Do:

You will report directly to the VP of Strategy, and be operating on a small but mighty strategy team. Approximately 70% of your time will be spent adding value and developing solutions for our existing clients, including trend forecasting, opportunity spotting, creative ideation, solution mapping, creative direction, casting, briefing and reporting. The remaining 30% of your time will involve playing a key role in new business pitches, and working on internal strategy initiatives to inform thought-leadership and marketing.

An ability to skillfully collaborate and build trust cross-functionally will be critical to your success in this role. You’ll be relied upon by your teammates across accounts, new business, and marketing to be a platform and landscape expert and thought leader.

No matter if it's a one-pager or a 30-slide presentation, you’ll need to be able to tell a good story. This involves finding the right data and/or anecdotes to include, copy that flows from one sentence to the next, and visual assets that make our consumer-facing work or client presentation even more dynamic. 

This team is adaptable and agile, creative and collaborative, and has some of the best in the biz. You’ll be most successful if you’re wanting a close-knit and ambitious environment. 

What We Value:

INDIVIDUALITY 

• The granite bedrock of leadership. Individuality can manifest as a surface condition or expression, but make no mistake: real individuality is the dividend of probing, empirical self-knowledge. As the great musician and iconic individualist Thelonious Monk once said, “A genius is the one most like himself.” 
• We show up to pitches as ourselves and actively avoid sounding same same and like everybody else 
• We aim to do things our way and bring insights that are unique, precise, and memorable 

OWNERSHIP

• We believe when working with clients and influencers, sometimes it may not be our fault, but it is often our responsibility 
• We support, care for, and invest in our employees and their growth, but we ultimately expect them to be responsible for their own success.

CAMARADERIE

• We deeply value the strengths of others and care about understanding what is difficult 
• We give feedback to unlock and unblock, not to punish or finger-point 
• We have a ‘no-asshole’ policy that we take very seriously 

EXCELLENCE  

• We challenge our peers in the pursuit of excellence and not ego
• We are comfortable knowing our first go is usually an ugly duckling 
• We set, maintain, and raise the bar of what “strategy” means here and we take pride in keeping it high 

CURIOSITY

• We seek to solve root causes and not symptoms 
• We always wonder why and remain open to possibility
• We challenge our teammates and clients to understand, not convince  

We strongly encourage people of color, LGBTQIA+, veterans, parents, and individuals with disabilities to apply. We are an equal-opportunity employer and welcomes everyone to our team. If you need reasonable adjustments at any point in the application or interview process, please let us know.

Details

Salary: $100K-$130K

Hybrid, 3x days in office in LES