Director of Marketing

Location: Remote

Compensation: $150,000–$200,000 base salary + bonus

About the Role

Workspire is partnering with a nationally recognized and rapidly expanding infrastructure focused manufacturing company in the data center space to identify a Director of Marketing. This is a high impact leadership opportunity to take ownership of marketing operations and strategy for an organization whose products are well established, market validated, and supported by a powerhouse revenue generating sales team.

You will be responsible for elevating marketing’s strategic influence across the business, strengthening brand presence, and creating scalable programs that accelerate growth. The environment is highly technical and commercially driven, making familiarity with manufacturing, construction, or data center ecosystems particularly valuable.

This role offers meaningful executive visibility and the chance to shape how marketing supports expansion, sales enablement, and long term market positioning.

Responsibilities

• Own and execute overall marketing strategy aligned to business growth objectives
• Develop and scale marketing operations, processes, and team capability
• Lead brand positioning, messaging, and go to market initiatives
• Oversee content strategy and development across digital and technical channels
• Drive SEO and digital performance optimization
• Manage third party agencies and marketing vendors
• Architect marketing technology stack and workflows including HubSpot to Salesforce integration
• Partner with sales leadership on enablement tools, collateral, and pipeline support
• Develop performance metrics, dashboards, and ROI tracking for campaigns
• Ensure marketing efforts resonate within technical and industrial buyer audiences

Qualifications

• 10+ years of experience in marketing leadership within manufacturing, construction, data center, or adjacent technical industries strongly preferred
• Proven experience leading marketing in growth-oriented environments
• Experience scaling marketing teams or functions
• Strong command of marketing operations, automation, and CRM integrations
• Demonstrated success in content strategy and digital visibility growth
• Ability to translate complex technical services into compelling messaging
• Collaborative leadership style with strong executive communication skills

Compensation

• Base salary in the $150,000–$200,000 range
• Performance bonus opportunity
• Comprehensive benefits package
• Opportunity to influence marketing strategy within a highly recognized organization

Workspire Insight

At Workspire, we partner exclusively with organizations that value experienced leadership, operational discipline, and long term investment in talent. Every opportunity we represent is vetted for impact, advancement potential, and cultural alignment because where and how you work matters.

EEO Statement

Workspire and our client partners are proud to be equal opportunity employers. We celebrate diversity and are committed to creating an inclusive environment for all employees.