DIAGNOSTIC ACCOUNT EXECUTIVE

THE ROLE

Essential responsibilities include the following:

• Achieves key customer sales objectives and customer contact goals across assigned territory with a primary focus on net new business acquisition and revenue generation.
• Designs and implements a target customer communication productivity plan for assigned territory to ensure effective reach and frequency to targeted customers to maximize sales and drive new revenue streams.
• In addition to in person meetings with HCPs, also leverages outbound customer contact using multiple means (such as telephone, video meetings, email) to schedule and complete virtual sales presentations to target decision makers, with emphasis on converting prospects into active customers.
• Educates HCPs and staff on the value of the company's products and services for patient care to convert new accounts and maintain them as consistent product prescribers.
• Uses company approved materials (literature, educational presentations, and product brochures, etc.) to educate, communicate and sell company products and services.
• Provides guidance around pricing and reimbursement for promoted products.
• Triages staff to appropriate company personnel when specific reimbursement questions arise.
• Collaborates with commercial leadership to maximize territory performance and customer access to products through local institutions, labs and draw sites.
• Helps customers understand direct bill account logistics through in-servicing related to ordering, reporting, and billing logistics processes.
• Prepares, maintains, and submits up-to-date and accurate contact and productivity records to profile the account, measure progress against key sales and activity goals.
• Enters new customer data and updates changes in the company customer database, Salesforce.
• Represents Ponya Diagnostics at local, regional, and national trade shows, conferences and exhibits to promote key products.
• Identifies and investigates customer concerns.
• Addresses and/or communicates with appropriate company personnel to promptly solve customer problems.
• Handles inbound calls triaged from Customer Service group; identifies optimal solutions for customer needs.
• Implements customer connectivity solutions to provide ease of use.

THE REQUIREMENTS

• Strong presentation skills: ability to effectively convey concepts in a clear, concise, and professional manner through face-to-face interactions, telephone, and video meetings.
• Demonstrated ability to close business, acquire net new accounts, and achieve revenue goals for assigned territory.
• Proven track record of identifying, prospecting, and converting new business opportunities.
• Ability to understand and articulate technical value proposition to sophisticated customers.
• Excellent interpersonal, time management and organizational skills.
• Adaptable, open to change, and able to work in ambiguous situations and respond to new information and unexpected circumstances.
• Ability to work on a mobile device, tablet, or in front of a computer screen and/or perform typing for approximately 90% of a typical working day.
• Able to productively and proactively contribute to a team environment while demonstrating the ability to manage workload and priorities independently.
• Ability to function productively within a fast-paced, multi-tasking, entrepreneurial environment.
• Ability to work on telephone and on a computer simultaneously.

EDUCATION and/or EXPERIENCE

• Bachelor's degree from four-year college or university OR significant industry related work experience is required.
• A minimum of 3 years sales experience in clinical laboratory and/or diagnostics sales.
• Demonstrated success in new business development and revenue growth required.