Location: Remote (LATAM)
Rate: $4,000 - $4,500/month
Benefits: PTO and Holiday Calendar
Company: ReflexMD
ABOUT THE COMPANY
ReflexMD is a family of direct-to-consumer telehealth brands. Its flagship weight management program became one of the category's early leaders, and the company has built a customer base of more than one million people. Its newest brand, SkinPeptides.com, brings clinically backed, prescription-strength peptide skincare and longevity treatments to consumers, prescribed by licensed practitioners and delivered on a subscription model. The team is lean, founder-led, and disciplined about capital.
WHAT WE'RE LOOKING FOR
We are hiring the senior operator who owns paid acquisition for SkinPeptides. This is a direct response performance leader, not a brand marketer: someone who thinks about how a dollar into Meta or Google comes back over 12 months and then multiplies. You came up through the platforms, you still write copy and brief creative yourself, and you direct media buyers as the ringleader. You will report directly to the CEO.
IN THIS ROLE, YOU WILL
- Own paid acquisition strategy for SkinPeptides across Meta (Instagram first) and Google, with TikTok, YouTube, and native as warranted
- Build the launch plan for a January push and scale spend while protecting CAC and payback targets
- Write Google Ads copy and Instagram ad copy, and direct creative concepts, hooks, and formats for performance
- Direct media buyers on campaign structure, bidding, audiences, and placements, and step into Ads Manager yourself when needed
- Run a high-velocity creative testing program with the creative team, from idea to launch to measured winner
- Own CAC, LTV:CAC, ROAS, payback, and incrementality, and make budget calls on reliable data
- Audit and fix tracking: pixel and CAPI, GA4, and multi-domain funnels
- Direct landing page, quiz, and checkout testing so paid traffic converts
- Partner with medical and compliance teams to launch compliantly in a regulated prescription category
- Coordinate with lifecycle marketing so acquisition and CRM work as one funnel
YOU'LL SUCCEED IF YOU HAVE
- 7 to 10 years in performance marketing, with a senior media leadership role (director, head of growth, or VP) at a direct response business
- Hands-on media buying on Meta and Google at some point in your career, and the ability to diagnose an account yourself today
- A track record scaling paid acquisition for a subscription or recurring revenue business, with CAC, LTV, ROAS, and payback numbers you can walk through
- Experience managing significant budgets (ideally $10M+ per year at some point) and the discipline to run lean at startup volume
- Strong direct response copywriting and creative direction instincts
- Deep understanding of attribution and measurement: pixel and CAPI, GA4, incrementality, and A/B testing
- Experience running funnel, landing page, and UX tests to improve conversion
- Experience directing media buyers, agencies, or vendors and holding them to results
NICE TO HAVE
- Background at a subscription DTC brand, fintech, or mobile or social gaming company
- Telehealth, prescription wellness, beauty, or skincare experience
- Experience advertising in a regulated health category on Meta and Google
- Experience launching a new brand or product from zero
- Experience managing a lifecycle or CRM marketer
WHY JOIN THIS TEAM
This is the top paid growth seat on a brand at the starting line, reporting straight to a founder who has scaled multiple consumer companies. You will build the acquisition engine from the first dollar, with real budget, real ownership, and a direct line to the decisions. It is a long term, full time role for someone who wants their fingerprints on the growth curve.
ABOUT TALENT SCOUT
Talent Scout connects top creative, marketing, and operations professionals across Latin America with leading U.S. brands and agencies. We specialize in long-term, full-time placements, meaning that when you join through Talent Scout, you're not stepping into a freelance or temporary role — you're becoming a valued member of a client's team, with support every step of the way.
To learn more about working with Talent Scout, please visit our Careers Page and follow us on LinkedIn and Instagram