Chaloner has partnered with Repair the World on the search for a Senior Director of Storytelling & Audience Growth to join their team.
About
Repair the World mobilizes Jews and their communities to take action to pursue a just world igniting a lifelong commitment to service. We believe that service in support of social change is vital to a flourishing Jewish community and an inspired Jewish life. By 2030, Repair will catalyze one million acts of service toward repairing the world.
Repair is building a national Jewish service movement. We mobilize young adults to serve in their communities, catalyze service through deep partnerships within Jewish communal organizations, and inspire people to take action through time-bound thematic national service campaigns. Our mission provides volunteers with an increased connection to meaningful service and learning as a Jewish value, builds capacity for nonprofit partners to meet their missions, and deepens connections across lines of difference.
Position Overview
Are you a strategic marketer and communications expert who moves effectively from vision to execution while energizing teams? Repair the World is seeking a Senior Director of Storytelling & Audience Growth to lead our storytelling, brand-building, and audience development strategies at a pivotal moment of organizational growth.
You'll shape how we tell the story of our Jewish service movement, mobilizing participants, partners, donors, and communities in pursuit of a just world. You'll create communications and storytelling strategy and messaging, build and execute a growth marketing strategy to expand Repair's varied audiences, drive digital engagement, lead a dynamic team, partner with program and development teams to develop and support strategies that further organizational goals, and ensure our voice resonates with young adults, donors, partners, and stakeholders alike.
This full-time, exempt position reports to the Chief Strategy Officer, serves on the Leadership Team and supervises a team of two direct reports plus consultants.
Position Responsibilities
Strategy & Brand Building
- Develop and implement a cohesive storytelling strategy across all platforms – digital, social, traditional media, etc. – that advances our mission and builds the Jewish service movement
- Develop and lead an AI-forward brand and marketing strategy, identifying tools and workflows that increase brand visibility and engagement, content output, audience-targeting, and campaign effectiveness.
- Build a culture of storytelling across the organization, equipping board, staff, partners, volunteers, to serve as brand ambassadors
- Collaborate with development and digital strategy leaders on donor messaging, online presence, and integrating storytelling with data and evaluation.
- Stay ahead of the curve on tools and trends, from content generation to audience targeting and help integrate them into our audience growth strategy.
Audience Growth and External Engagement
- Apply audience segmentation strategies to drive targeted, multichannel outreach that deepens engagement with volunteers, donors, and partners.
- Build and execute a growth marketing strategy to expand Repair's email and social audiences exponentially.
- Drive audience growth through email and social media toolkits, and guide implementation across Facebook, Instagram, and LinkedIn
- Define and own audience growth KPIs including email list size and engagement rates, social follower growth, website traffic, share-of-voice in Jewish communal media, and participant acquisition from digital channels.
- Leverage AI tools (content generation, audience segmentation, A/B testing, analytics) to scale content production and optimize targeting.
- Develop paid digital strategy (in partnership with Development) to drive donor acquisition and event registration.
Leadership & Team Management
- Supervise the Marketing team (Senior Manager, Senior Associate, consultants), providing strategic guidance and thought partnership
- Manage department operations, budget, and metrics, tracking storytelling performance and impact in collaboration with senior leadership
- Serve on the Strategy Leadership Team and organizational-wide Leadership Team, providing cross-functional leadership alongside senior leaders
- Lead the Storytelling Task Force with lay leaders and communication experts
- Ensure brand consistency and alignment across all internal and external communications and priorities
- Determine and measure relevant KPIs
Digital Content & Communications Strategy
- Ensure steady production of compelling high-quality content and communications that reflects Repair’s voice and values and maintains a unified voice and brand across platforms.
- Lead earned media strategy in partnership with consultant; draft announcements, releases and press communications, talking points, opinion pieces, and rapid response communications.
- Develop an integrated thought leadership strategy for CEO and executive team, including speeches, positioning, and media opportunities.
- Create and, as needed, utilize a crisis management plan.
Core Competencies:
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Service Mindset: Commitment to serving others, grounded in a belief that we can make a difference in making the world better by serving alongside our neighbors to meet community needs.
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Strategic Storytelling & Brand Leadership: Proven ability to develop and execute a cohesive, multi-platform storytelling and brand strategy that drives organizational visibility, audience growth, and mission advancement.
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Audience Growth & Digital Engagement: Proven track record leading digital engagement initiatives that drive measurable growth, reach diverse audiences, and translate data into actionable strategy.
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Digital Innovation & AI Integration: Informed perspective on leveraging AI tools and emerging technologies to maximize reach, efficiency, and impact.
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Leadership and Management: Strong leadership capabilities, with experience in managing and inspiring high-performing marketing or communications teams.
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Cross-Functional Collaboration & Executive Communication: Ability to partner effectively across teams to align messaging and storytelling with organizational goals.
Requirements
- 8+ years in marketing, communications, or brand strategy, ideally in mission-driven or Jewish communal contexts
- Proven track record leading digital engagement and storytelling initiatives that drive measurable growth and reach diverse audiences
- Experience with Salesforce (or similar CRM), email marketing tools, and the organized Jewish and/or service communities
Location
- This is a remote position with a preference for candidates living in a Repair the World community (Atlanta, GA; Boston, MA; Chicago, IL; Boulder, CO; Denver, CO; Detroit, MI; Los Angeles, CA; Miami, FL; New York, NY; or San Francisco, CA).
Compensation and Benefits
- Compensation at Repair the World is based on the salary band for the role and cost of living for the location. The annual starting salary range for this full-time, exempt role is $140,000 - $160,000.
- Benefits package includes paid time off for service in addition to vacation, sick time, personal days and holidays. The employer covers 100% of full-time employee’s health premiums (medical/dental/vision) for most plans and 50% for dependents.
- Additional benefits include retirement matching up to 4%, professional development funds, employer-paid short and long term disability coverage plus access to the Jewish Learning Collaborative and our Economic Access Fund. In addition, employees that have been with Repair for at least six months are eligible for 16 weeks of paid parental leave (pro-rated for employees with Repair less than 6 months).
Application Process
The process for the hired applicant will include the following steps:
- Submission of a Resume and Cover Letter that speaks to the experiences, values and professional background that draw you to this work. What sets you apart as the right person to help us tell the story of the Jewish service movement and grow the audiences who power it?
- Applicants who move forward will have a first-round conversation with Chaloner, a recruiting partner of Repair’s People & Culture team.
- There will be three subsequent rounds of interviews with various members of the Repair the World management team and a skill-based project step in this process. Finalists will interview in-person with Repair’s President and CEO and other senior leaders. The finalist may be asked to speak with a Repair the World national board member as well.
- Three professional references will be requested before the final round of the interview process.
Interested candidates should apply by using the application form. Chaloner will review all applicants and, upon qualification, contact you to determine next steps.