Job Title: Search Marketing Analyst

Location: Remote – Must be a resident and live in a US state. We do not currently hire in AK, CA, HI, KY, ND, OH, OR, and PA)

Salary/Payrate: $85K - $95K

Work Environment: Remote

Term: Full-time / Permanent

Referral Fee: AMS will pay $500 should the person you refer gets hired

Job Description #LI-JP1

Responsibilities

• Plan, execute, and optimize complex SEM campaigns across Google Ads, Bing Ads, Search Ads 360 and other relevant platforms.
• Analyze program performance data to provide actionable insights, improve ROI, and inform strategic decisions.
• Proactively remain informed on industry innovations, particularly AI applications in search, to continually enhance strategies and processes.
• Collaborate with cross-functional teams, including eCommerce, brand managers, design and merchandising, to execute an integrated marketing approach.
• Leverage AI-driven tools and automation to improve targeting, bidding, messaging and overall program efficiency.
• Prepare detailed reports and presentations for leadership, translating complex data into clear, actionable recommendations that align with business goals.

Qualifications

• 5–7 years of experience managing significant SEM programs ($MM) with proven success in managing programs toward established performance goals.
• Strong proficiency in Google Ads, Microsoft Ads, Search Ads 360 and analytics platforms and other SEM platforms.
• Passion for data analytics and fluent at leveraging analytics tools (Google Analytics, Tableau, Excel, or similar).
• Comfortable adopting and testing emerging technologies, particularly AI-driven marketing solutions.
• Strong problem-solving skills with a results-oriented mindset.
• Excellent communication skills, with the ability to convey technical insights to non-technical stakeholders.
• Demonstrated experience with other paid channels optimized toward program goals (e.g., social media, display, programmatic).

Preferred Skills:

• Certification in Google Ads, Search Ads 360, or related platforms.
• Experience with marketing automation platforms and CRM systems.
• Knowledge of SEO fundamentals as they relate to paid search strategy.