**Product Manager - Also have this same role in Oklahoma City, OK and Chicago IL.**
Scope of Position
The Product Manager drives profitable growth within assigned product lines by developing and executing a comprehensive strategy across the 4 P’s—Product, Price, Place, and Promotion. This position combines strategic insight with hands-on execution to optimize product performance, enhance market competitiveness, and enable sales success.
Reports To: Senior Director, Product Management
Responsibilities
- Product Management
- Existing Portfolio Management
- Analyze and optimize SKU mix; lead rationalization of underperforming items and manage slow-moving or obsolete inventory disposition.
- Identify portfolio gaps and recommend new product opportunities aligned with business objectives.
- Monitor sales performance to identify issues and implement corrective actions.
- Lead and support cost-reduction initiatives for key product lines.
- Partner with Supply Chain and Manufacturing to refine product specifications, pricing metrics, and procurement strategies.
- Ensure product data accuracy and consistency across all systems.
- New Product Development
- Develop and maintain product roadmaps to achieve a 20%+ vitality index, focusing on innovation, value creation, and brand alignment.
- Collaborate with Product Development and Project Management to ensure timely and successful product launches.
- Work closely with Sales teams to ensure effective market adoption and product success.
- Price Management
- Continuously monitor competitive pricing and market trends to ensure optimal positioning.
- Recommend and execute pricing adjustments to drive both volume and margin dollar growth.
- Conduct pricing experiments to evaluate demand elasticity and uncover margin improvement opportunities.
- Place (Channel Strategy)
- Define target sales channels (e.g., dealers, e-commerce, cash-and-carry) for product categories.
- Determine pack sizes, packaging, and labeling requirements by channel and coordinate cross-functional implementation.
- Partner with distributors to create and execute merchandising strategies that enhance visibility and sales.
- Collaborate with eCommerce teams to ensure accurate, optimized product content.
- Promotion
- Partner with Marketing to create compelling promotional assets for both new and existing products.
- Define advertising and promotional strategies for key product categories.
- Build and manage a promotional calendar in coordination with Marketing, Sales, and Supply Chain teams.
- Plan promotional pricing strategies and materials for key events such as distributor meetings, buying group shows, and trade events.
Qualifications
- Bachelor’s Degree required; Master’s Degree preferred
- 5+ years of experience in Product Management or Price Management
- B2B Sales experience required
- Proven leadership, communication, and analytical skills
- Strong cross-functional collaboration and strategic planning abilities