Senior Director of Marketing – Fast-Growing Skincare Brand
📍 Location: Remote (U.S.-Based)
Are you a bold, strategic marketing leader with a passion for beauty, innovation, and consumer engagement? This is an exciting opportunity to lead brand and growth marketing for a high-energy skincare brand that’s redefining the category with solution-driven products and a loyal customer following.
About the Company
This disruptive skincare brand is known for merging science-backed formulas with playful, relatable branding to create products that genuinely work — and resonate with consumers. As they continue to expand their reach across DTC and retail, they are seeking a Senior Director of Marketing to take their brand presence and growth strategy to the next level.
The Role
As Senior Director of Marketing, you’ll oversee brand strategy, digital marketing, retail marketing, and integrated campaigns. You’ll lead a talented marketing team, drive 360-degree brand initiatives, and work cross-functionally to ensure a cohesive, engaging experience across every touchpoint.
What You’ll Do
📢 Lead Brand Strategy & Positioning – Refine and execute a strong brand identity across DTC, retail, and digital channels.
📈 Oversee Growth & Performance Marketing – Collaborate with digital teams to drive customer acquisition, engagement, and retention through paid media, email, SMS, and SEO strategies.
🛍 Manage Retail & DTC Marketing Initiatives – Build and lead marketing strategies for retail partners, ensuring alignment with brand goals.
🎯 Campaign Development & Execution – Own 360 marketing campaigns from concept through execution, including product launches, promotions, and seasonal pushes.
📊 Analyze Performance & Optimize Strategy – Use insights and analytics to guide decision-making, continuously optimizing for growth and engagement.
🤝 Collaborate Across Teams – Partner with product, creative, sales, and operations teams to deliver cohesive brand experiences.
What You’ll Bring
✔️ 8+ years of marketing experience in beauty, skincare, or high-growth consumer brands
✔️ Strong understanding of DTC and retail marketing ecosystems
✔️ Proven success leading integrated marketing campaigns and growing brand awareness
✔️ Strategic thinker with an execution mindset—comfortable building plans and getting hands-on
✔️ Strong leadership and communication skills with experience managing and mentoring teams
✔️ Passion for skincare, wellness, and driving connection with consumers
Why Join?
🌟 Shape the future of a bold, fast-growing skincare brand
📈 Lead major marketing initiatives across DTC, retail, and digital channels
🌍 Fully remote role with flexibility and creative ownership
🏆 Competitive salary, benefits, and opportunities for leadership growth
If you’re a strategic marketing leader ready to drive impact and innovation at one of the most exciting brands in skincare, we’d love to hear from you!