Western Regional Sales Manager

100% Remote | Aerospace & Defense | $170K–$200K OTE

Why Consider This Role?

Rainier Recruiting has partnered with a leading global manufacturer of high-performance avionics testing and embedded systems solutions to find an exceptional Western Regional Sales Manager. This position is ideal for experienced professionals looking to make an impact by owning a large, underdeveloped territory with massive upside potential.

Whether you're actively looking or simply curious, we invite you to explore this opportunity in a confidential conversation with our recruiting team.

Compensation & Benefits

• Base Salary: $150,000 (negotiable)
• Variable Compensation / Bonus: $10K–$15K quarterly
• On-Target Earnings (OTE): $160K–$200K
• Benefits Include:
• Medical, Dental, Vision Insurance
• 401(k) Plan
• Flexible PTO + Paid Holidays
• Remote-first culture
• Technical and professional development opportunities

Location & Travel

• Remote role: Open to candidates based anywhere in the Western U.S. (California might be limiting)
• Travel Required: ~30% overnight travel across the Western U.S., Western Canada, and Mexico

What You'll Do

As the Western Regional Sales Manager, you’ll lead business development, strategy, and sales execution for a dynamic and under-penetrated region. You'll work independently while collaborating closely with internal engineering, product, and executive teams.

Key Responsibilities:

• Own and grow a territory that includes Western U.S., Western Canada, and Mexico.
• Drive new design wins in avionics electronics.
• Manage both direct sales and independent sales rep networks in the Mil/Aero sector.
• Lead strategic sales planning and forecasting to support growth targets.
• Develop and execute a territory-specific plan targeting major accounts and OEMs.
• Collaborate with technical teams and executives on custom solutions and design wins.
• Work deals across a wide sales cycle—from 3 months to 2+ years.
• Leverage your experience and relationships in embedded computing, defense electronics, or databus technologies.

What You Bring

• 10+ years of technical B2B sales experience—ideally in avionics, embedded systems, or rugged computing.
• Strong technical aptitude or previous hands-on engineering/sales engineering experience.
• Proven success working with both direct customers and manufacturer rep firms.
• Background in selling into Mil/Aero, especially into Air Force or DoD contracts, is a major plus.
• Able to open new doors, manage complex technical sales cycles, and close deals effectively.
• Familiarity with terms like PCB, databus, PCI express, embedded computing, Ethernet switch, etc.
• Bachelor’s Degree in a technical field preferred.

Ideal Candidate Background

• Former field sales engineers or application engineers turned business developers.
• Experience working at companies like: Curtiss-Wright, Abaco, DDC, Astronics Ballard, Mercury, Systel, Trenton, Kontron, or Extreme Engineering.
• Experience with test & simulation equipment, embedded SBCs, or ruggedized hardware.
• A mix of hunter (70-80%) and farmer (20-30%) mentality.

Company Snapshot

• Global Footprint: HQ in Germany, operations in the U.S., serving a worldwide customer base.
• U.S. Team: Small, agile group of 6 employees with strong executive and engineering leadership.
• Revenue: $5.5M in the U.S. and $20M globally.
• Culture: Technologically advanced, nimble, and growing fast into embedded computing segments.

Interested but Not Actively Looking?

That’s perfectly fine. We work with many professionals who are simply exploring their options. Reach out to Rainier Recruiting for a confidential conversation. We’ll give you all the details you need to decide if this is the right next step.