Marketing Manager - Kansas City, Kansas (Relocation Support Available)

Location: Kansas City, MO (Relocation assistance available)

Reports To: VP of Commercial

Type: Full-Time

About ErthTech Talent

ErthTech Talent is a recruitment agency specializing in placing top talent at ClimateTech startups and scaleups.

We believe the need for the right people is core to building a successful venture, and failure is not an option in the climate fight.

The challenge: recruitment fees are often prohibitive. We are here to change that. Our cost model is transparent and affordable so you can get the best talent on the market, without it costing you an arm and a leg.

Reach out if you want a genuine hiring partner – not another mercenary.

About Our Client

ErthTech Talent is excited to be working with OptiGrid.

OptiGrid helps EV fleet owners secure their charging infrastructure lightning-fast for a fraction of the cost. Their battery-integrated platform delivers fast, flexible, and grid-independent charging for fleets and beyond. As they expand into new markets, they're seeking a creative Marketing Manager to drive their marketing efforts and reach the target audience.

About The Role

We are looking for a Marketing Manager to develop and execute marketing strategies, with a focus on paid advertising and social media. This role requires an out-of-the-box thinker who can effectively reach our ideal customers, primarily companies buying EV chargers, with an initial focus on EV fleet owners.

Key Responsibilities

• Paid Advertising: Develop and manage paid advertising campaigns across various platforms to reach target audiences.
• Social Media Management: Create and implement engaging social media strategies to build brand awareness and drive customer engagement.
• Audience Targeting: Identify and understand the ideal customer profile (companies buying EV chargers, initially focused on EV Fleet owners) and develop strategies to reach them.
• Marketing Strategy: Contribute to the overall marketing strategy, focusing on innovative approaches to market penetration.
• Collaboration: Work with the sales and business development teams to align marketing efforts with business goals.

What We're Looking For

• Proven experience in managing paid advertising campaigns.
• Strong knowledge of social media platforms and effective strategies.
• Ability to think creatively and develop out-of-the-box marketing ideas to get our transformative solutions in front of target customers.
• Understanding of the EV industry and our target market (companies buying EV chargers, EV Fleet owners) is preferred.
• Excellent communication and collaboration skills.

Compensation

• Competitive base salary
• Relocation support for the right candidate

Join Us

If you’re excited to shape the future of EV charging and help scale a company that’s solving a massive infrastructure bottleneck, we want to meet you.

If you've got strong experience running paid marketing campaigns and are well-versed in social media marketing, apply today! (If you have any issues applying, you can email hello@erthtechtalent.com to ensure your information is considered.)