Summit Search Group is proud to partner on a search for a dynamic Sales Manager to lead regional sales growth, strengthen market presence, and support the ongoing success of a well-established leader in the distribution sector. This role is ideal for a strategic, people-focused leader who excels at driving performance through coaching, operational execution, and strong customer relationships.
Our client is a well-established national leader in the electrical sector, with a strong reputation for service excellence and innovation. Serving a diverse customer base across Canada, the organization is committed to supporting clients through reliable distribution and a focus on quality.
Our client offers stability, resources, and professional development opportunities of a world-class organization while maintaining strong regional operations and customer relationships.
The Role:
The Sales Manager will lead sales strategy and business development initiatives within the Winnipeg region. Responsible for coaching and developing a high-performing team, this role ensures consistent execution of sales plans, forecasting accuracy, and achievement of revenue and margin targets. The Sales Manager will serve as a key contributor to regional growth, customer satisfaction, and operational excellence.
Key Responsibilities:
· Lead, coach, mentor, and motivate the sales and support teams to achieve growth objectives.
· Develop and execute sales strategies that meet revenue and profitability targets.
· Lead strategic management and growth of key accounts, including both established relationships and new business
· Achieve and exceed established sales and margin goals.
· Ensure staff receive ongoing training and development to excel in their roles.
· Contribute to the creation and execution of regional goals and objectives.
· Analyze sales performance and adjust strategies accordingly.
· Develop budgets and manage account portfolios.
· Participate in customer calls and provide sales or technical support.
· Engage in long-term strategic planning and management initiatives.
· Support product training and collaborate with suppliers to increase product awareness.
· Build and maintain strong customer relationships through regular visits and communication.
· Strengthen vendor relationships and ensure positive, professional interactions.
· Take an active role in resolving customer concerns or issues.
· Oversee sales, customer service and administrative functions within the branch.
· Analyze market trends, pricing, and competitive activity to identify opportunities for improvement.
· Lead regular sales meetings and performance reviews.
· Address day-to-day personnel matters requiring managerial decision-making.
· Represent the organization within the industry and local community.
· Perform additional duties as required.
Qualifications:
· Post-secondary education (Business, Sales & Marketing, or technical field preferred).
· 5–7 years of related experience, ideally within a sales or distribution environment.
· Previous leadership or management experience required.
· Demonstrated ability to lead, motivate, and develop teams.
· Strong communication skills—both written and verbal.
· Proficient in Microsoft Office (Excel, PowerPoint, Word).
· Previous industry experience is considered an asset.
Travel Expectations
· Must have access to reliable transportation.
· Occasional out-of-town travel may be required.
· Customer visits within city limits typically include office presence at the start and end of the day.
· Most travel is planned in advance; however, occasional short-notice trips may occur.
Benefits & Perks
Our client offers a competitive compensation package and a range of employee benefits designed to support health, wellness, and professional growth.
For more information on this exciting opportunity, please contact Braeden Demchuk at Summit Search Group, Braeden.Demchuk@summitsearchgroup.com
Summit Search Group has a strong commitment to Diversity, Equality and Inclusion. We strive for continuous development, modeling, inclusive behaviors and proactively managing bias throughout our process.