Green Bay, WI

We are on the hunt for an energetic, talented Marketing Leader / General Manager to launch one of the most beloved beverage brands into the CPG world! 

This is your chance to take an iconic brand and bring it to life on shelves across the country — building the strategy, leading commercial execution, and shaping the future of this new product line from the ground up. 

We are looking for a strategic, roll-up-your-sleeves executive with serious CPG marketing chops, deep experience in brand-building, and a proven track record scaling businesses through licensing or partnership models. 

Experience 

• 15+ years of experience in CPG marketing, beverage experience a plus 
• Skilled at developing and executing go-to-market strategies across multiple sales channels 
• Proven ability to lead and inspire cross-functional teams in complex, fast-paced environments 
• Strong communication, relationship management, and strategic planning skills. 
• Bachelor’s degree required; MBA or advanced degree preferred 
• Ability to travel over 50% + as needed 

You will have the platform, autonomy, and backing to make a real impact — all while partnering with one of the most recognizable and beloved names in the beverage world. If you are interested in learning more, please reach out to Melissa Kern at melissa@curtisfood.com.