South Florida Market Manager

Location: Greater Miami Area

Salary: $90-100K + bonus

We are seeking a South Florida Market Manager to be the face of our bold, premium Brazilian Cachaça brand. This is a full-time, entrepreneurial role for a motivated and charismatic professional passionate about premium spirits, culture, and meaningful brand storytelling.

You’ll be responsible for driving brand growth through direct sales, relationship building, and account development across on-premise (bars, restaurants, resorts, hotels, events) and off-premise (retail stores, distributors, e-commerce) channels.

Representing a brand rooted in Brazilian heritage and generations of craftsmanship, you will champion our mission to transform the ordinary into the extraordinary—turning lead into gold.

This role is ideal for a motivated, charismatic individual who thrives in a fast-paced, entrepreneurial environment, who can think of multiple channels simultaneously, and is adventurous. They must work independently, but with accountability, and have exceptional follow-through skills. They should be passionate about premium spirits and culture. A strong desire to grow in their personal and professional life is essential and a key part of our company.

Key Responsibilities:

• Sales Execution
• Primary - Identify and source the best prospects for accounts and sales.
• Primary - Prospect, meet, and secure new accounts (on-premise & off-premise)
• Secondary - Conduct tastings, demos, and product education with buyers and staff
• Achieve monthly and quarterly sales targets
• Brand Representation
• Act as the face of the brand at shows, events, and tastings and partnership events.
• Identify and build strong relationships with distributors, retail managers, venue owners, and existing accounts while seeking new business opportunities
• Uphold the brand's values of transformation, excellence, and integrity in every interaction
• Identify and target potential clients through cold calling and market research
• Event planning and brand representation abilities
• Hosting events at bars, restaurants & stores
• Conduct presentations and tastings to prospective clients
• Provide exceptional customer service to ensure client satisfaction and retention
• Assure orders are delivered and received in a timely manner
• Stay informed about industry trends, market conditions, and competitor activities
• Market Intelligence
• Understand and quantify market dynamics, volumes, and trends.
• Report on competitor activity, market trends, and consumer feedback
• Provide insights to refine sales strategy and product positioning in this constantly changing and growing market
• Administrative
• Help the company select and install a CRM program.
• Maintain CRM and/or sales logs.
• Help develop CRM systems and assure ongoing integration.
• Coordinate with logistics for fulfillment and inventory needs

Compensation:

• Base Pay: $90-100K per year
• Metric Bonus: Scheduled bonus payments based on achieving pre-determined Key Performance Metrics. If achieved would be up to 30% additional compensation
• Discretionary Bonus: Eligible for bonuses based on overall company performance and individual performance.
• Benefits:
• Paid time off: 10 national holidays per year
• 15 personal days per year of flex days off, including vacation, sickness, and other non-company days.
• Employee discount for personal use
• Semi-flexible work schedule
• Exclusive merch, travel to brand events/festivals
• Opportunities for advancement into regional or national sales roles
• Training on product knowledge, mixology, and cultural storytelling

General:

• Reporting: Initially will report directly to CEO. Later, likely to report to another executive
• Work Location: Hybrid - Office / Home / Road / Travel
• Will be expected to attend regular meetings, both in person and virtually
• Some work time in the office is expected

Normal Schedule:

• Day work
• Monday to Friday
• Weekends as needed

Ideal Candidate Profile:

• 3 - 5 years in beverage/alcohol sales, spirits industry preferred. Professional sales history is in South Florida
• Existing relationships with local accounts a plus
• Self-starter with strong skills in communication, follow-thru, and negotiation
• Very much a team player and loves to work with others
• Passion for craft spirits, and authentic storytelling
• Knowledge in Brazilian culture is a plus but not necessary
• Must be 21+ with valid driver’s license
• Have necessary licenses and permits to sell alcohol in Florida
• Live in the Greater Miami area.