Product Manager, AI & Creator Marketing Platform
Our client is a fast-growing marketplace technology company helping brands and agencies scale creator partnerships, user-generated content, and digital marketing performance. Their platform supports creator discovery, influencer campaigns, content licensing, social commerce, paid media, e-commerce, and performance analytics.
They are looking for a Product Manager, AI & Creator Marketing Platform to help build customer-facing products that make it easier for brands to find creators, manage campaigns, activate content across channels, and measure results. This is a hands-on product role for someone who understands modern digital marketing, creator/influencer ecosystems, and how AI can be used to improve workflows, automate manual processes, and create better user experiences.
What You’ll Be Doing
- Own customer-facing product features from discovery through launch, iteration, and ongoing optimization
- Build and improve product experiences tied to creator discovery, campaign management, UGC collection, content activation, content licensing, and marketing performance
- Use AI tools and automation platforms to accelerate product discovery, spec creation, prototyping, QA, documentation, research, and iteration
- Identify ways to embed AI into the platform to help brands and agencies work faster, make better decisions, and improve campaign outcomes
- Partner closely with engineering, design, sales, marketing, customer success, and leadership to define priorities and deliver product improvements
- Create clear product specs, user stories, wireframes, user flows, acceptance criteria, and roadmap documentation
- Conduct customer, market, and competitive research across creator marketing, influencer marketing, paid social, adtech, martech, and e-commerce
- Use product data, customer feedback, and AI-supported insights to evaluate performance and guide future product decisions
- Identify repetitive or manual workflows and help implement AI-powered automations to reduce friction
- Manage multiple products, features, and priorities in a fast-moving startup environment
What We’re Looking For
- 1 to 5+ years of product management experience, ideally with customer-facing digital products
- Experience in digital media, adtech, martech, creator economy, influencer marketing, paid social, social commerce, e-commerce, or a related technology environment
- Strong understanding of brand, agency, creator, or marketer workflows
- Hands-on experience using AI tools to build, automate, prototype, document, analyze, or improve product workflows
- Experience with tools such as ChatGPT, Claude, Cursor, v0, Make, n8n, or similar AI and automation platforms
- Ability to move quickly from product idea to execution in a startup-style environment
- Strong product judgment with the ability to balance customer needs, business impact, technical tradeoffs, and speed of delivery
- Experience writing product specs, user stories, acceptance criteria, roadmaps, and product requirements
- Familiarity with tools such as Jira, Figma, or similar product and design platforms
- Clear communication skills with the ability to work across technical and non-technical teams
- Bachelor’s degree required
Nice to Have
- Experience with creator marketplaces, influencer platforms, UGC platforms, social commerce, or marketing workflow products
- Experience building AI-powered product features, not just using AI tools for productivity
- Experience implementing agentic AI workflows or automations
- Exposure to content scoring, creator matching, campaign analytics, recommendation systems, or performance optimization tools
- Experience working in an early-stage or high-growth technology company
Why This Opportunity Stands Out
This is a strong opportunity for a product manager who wants to build at the intersection of AI, creator marketing, digital content, and performance-driven brand technology. The company is looking for someone who can understand customer problems, move quickly, use AI as a real operating advantage, and help shape products that improve how modern marketing teams create, activate, and measure content at scale.