Director of Sales – Costco (Beverage Category)
Salary $150-$165K + 30% bonus
Location: Remote (Preferred: San Francisco, Los Angeles, Dallas, or Chicago)
Industry: CPG / Beverage
Reports to: VP of Sales
Type: Individual Contributor
About the Role
PLTFRM is seeking an experienced and highly connected Director of Sales to lead and scale our Costco business for one of the fastest-growing water brands in the U.S. With over $1B in annual revenue at Walmart, this is a pivotal opportunity to replicate and exceed that success across Costco warehouses nationwide.
This is an individual contributor role focused on managing and growing the Costco relationship directly. The ideal candidate must have deep experience in beverages (preferably water or functional drinks), a proven track record of success selling into Costco at the regional and national level, and existing relationships with Costco buyers and brokers.
Key Responsibilities
- Own the Costco account nationally – develop strategy, grow revenue, and drive in-store execution
- Lead item presentations, new product introductions, and promotional planning
- Leverage broker network and buyer relationships to expand distribution across regions
- Analyze sales data, pricing models, and category trends to maximize performance
- Collaborate cross-functionally with internal teams and Costco category managers
- Serve as the key liaison between PLTFRM and Costco at all levels
Qualifications
- 10+ years of sales experience in CPG, with a strong focus on beverages (water strongly preferred)
- Direct experience managing Costco at the national or regional level
- Proven track record of driving growth and achieving revenue targets
- Strong relationships with Costco buyers and/or established broker networks
- Self-motivated, entrepreneurial, and highly analytical
- Willingness to travel as needed to Costco HQ, regional offices, and store locations
- Bachelor’s degree required
Preferred Locations: San Francisco, Los Angeles, Dallas, Chicago (remote applicants will be considered)