Senior Director, Integrated Marketing – DTC Consumer Brand

📍 Location: Open to Relocation | Hybrid/On-Site Preferred

Are you a strategic marketing leader who knows how to connect brand vision to flawless execution at scale? This role leads integrated marketing for a category-defining DTC brand operating at significant revenue scale.

About the Brand

This consumer brand blends product innovation with a strong technology platform and an established marketing foundation. With global reach and continued expansion, the company is investing in senior leadership to align go-to-market strategy across products, channels, and regions.

The Role

As Senior Director of Integrated Marketing, you’ll oversee the full go-to-market ecosystem. You’ll connect brand strategy to execution across campaigns, launches, retail, and digital. This role requires experience operating inside complex, scaled organizations and aligning cross-functional teams around clear marketing priorities.

What You’ll Do

🚀 Lead go-to-market strategy across product launches and major campaigns

🌎 Align messaging across digital, retail, and regional markets

🎯 Translate brand strategy into integrated campaign execution

🤝 Partner with growth, creative, and product leaders to ensure cohesion

📊 Define KPIs and measure cross-channel performance

👥 Lead and mentor a multi-disciplinary marketing team

What You’ll Bring

✔ 8–12+ years of marketing leadership experience

✔ Experience at $200M+ consumer brands with strong DTC presence

✔ Proven success leading integrated campaigns across channels

✔ Strong executive communication and alignment skills

✔ Ability to balance brand storytelling with commercial impact

Why Join?

• Executive-level influence across a high-scale brand

• Strong compensation package and growth trajectory

• Opportunity to shape marketing at meaningful scale