Head of Sales (K-12)
Department: Sales
Reports To: Chief Executive Officer (CEO)
Location: Remote/Hybrid
Employment Type: Full-Time
Are you a proven sales leader passionate about transforming education? Intervene K-12 is seeking a Head of Sales to own our revenue growth in the K-12 market. In this role, you’ll carry a personal quota, lead a high-performing team, and drive strategy to expand our impact with districts and state agencies nationwide. You’ll partner with Client Success to maximize renewals, expansions, and long-term relationships while building scalable systems for growth. If you thrive in fast-growth environments, know the K-12 ecosystem inside and out, and have a track record of exceeding sales targets, we’d love to hear from you.
About the Company
Intervene K-12 is a fast-growth start-up dedicated to transforming education. We provide assessments, analytics, and online instruction to support students struggling in math, reading, science, English Language (EL/ESL), and students with exceptionalities (SPED/504, dyslexia, and more). Our programs have served over 80,000 students and made a meaningful impact on economically disadvantaged learners.
We are rapidly expanding and seeking a mission-driven sales executive to lead our K-12 market growth. The Head of Sales will drive customer acquisition, expansion, and retention across districts and state agencies, while building and scaling a high-performing sales organization.
Role Summary
The Head of Sales will set the vision, strategy, and execution for all K-12 revenue-generating activities. This leader will carry a personal quota for closing new business while also owning the overall team quota. They will balance hands-on sales execution with coaching, strategy, driving team performance, and partnering with Client Success to ensure long-term growth.
Key Responsibilities
Sales Strategy & Leadership
- Develop and execute a comprehensive sales strategy targeting schools, districts, state agencies, and federal education contracts.
- Partner with the CEO and leadership team to align sales objectives with overall company goals.
- Establish KPIs, forecasts, and accountability systems to measure performance and drive outcomes.
- Represent Intervene K-12 at conferences, associations, and industry events to expand market presence.
Coaching & Talent Development
- Recruit, hire, and develop a high-performing sales team (AEs, SDRs/BDRs, account managers).
- Provide coaching, training, and mentorship to ensure consistent skill development and quota attainment.
- Create career paths and professional growth opportunities for team members.
- Foster a collaborative, performance-driven, and mission-oriented culture.
Driving Team Performance
- Own the overall team quota and ensure consistent attainment across sales roles.
- Build scalable systems, processes, and playbooks to support efficiency and repeatable success.
- Hold the team accountable to clear metrics and sales targets.
- Motivate and inspire the sales organization to achieve ambitious growth goals.
Direct Sales Execution
- Carry and achieve an individual quota for direct sales into districts and state agencies.
- Personally manage and close high-impact deals.
- Build strong, trust-based relationships with superintendents, administrators, and procurement leaders.
- Navigate the K-12 procurement cycle, including RFP processes and vendor approvals.
- Identify and pursue partnership opportunities that expand reach and revenue.
Client Success Partnership
- Partner with the Client Success team to support expansion, renewals, and upsell opportunities.
- Collaborate to identify at-risk accounts and develop strategies to retain clients.
- Leverage Client Success insights to inform sales approaches and uncover growth opportunities within existing districts.
- Ensure seamless transitions from sales to delivery to maximize long-term client satisfaction.
Cross-Functional Collaboration
- Partner with marketing to align lead generation, messaging, and campaign execution.
- Work with product to ensure offerings meet district needs and align with market demand.
- Provide market insights and customer feedback to inform company strategy and product roadmap.
Key Metrics for Success
- Revenue Growth: Achievement of both individual and team quotas.
- District Acquisition & Expansion: Secure new district/state contracts and expand existing accounts.
- Retention & Client Satisfaction: Strengthen long-term partnerships through collaboration with Client Success.
- Team Growth & Performance: Build and retain a sales team that consistently meets or exceeds quota.
- Market Share Expansion: Grow Intervene K-12’s footprint and reputation in the K-12 sector.
Required Skills & Experience
- 8+ years of progressive sales leadership experience, with 4+ years focused on K-12 education technology or services.
- Demonstrated success carrying and achieving an individual quota while leading teams to collective sales goals.
- Proven track record of exceeding revenue targets and building strong client relationships.
- Deep understanding of K-12 procurement, RFPs, and funding mechanisms.
- Experience scaling sales teams in a high-growth environment.
- Strong negotiation, communication, and relationship-building skills.
- Data-driven decision-making and ability to manage complex pipelines.
Preferred Qualifications
- Experience with federal and state-level education contracting.
- Familiarity with tutoring, assessments, and intervention solutions for K-12 learners.
- Strong network of educational leaders and influencers.
- MBA or advanced degree a plus.
- Proven hunter sales experience, preferably in K-12 education, EdTech, assessments, or curriculum sales.
- Exceptional communication, negotiation, and presentation skills with the ability to engage diverse stakeholders.
- Self-starter mindset with relentless drive to win new business.
Compensation & Benefits:
- Competitive base salary + uncapped commission structure.
- Health insurance and PTO.
Mission-driven work with the chance to drive student success at scale