Title: Founding SDR
Location: NYC (hybrid 2-3 days in office)
Reporting Structure: This role reports directly to the Head of Sales
About Redrob
Redrob is building the Human Feedback Stack - a unified platform for companies to find, connect with, and learn from the right people to train better models, test smarter products, and ship with confidence. Whether you need 10,000 data labels, 30 HR leaders for product validation, or 5 Fortune 500 execs for strategic insight, we make it possible - through a single platform.
We’re backed by South Korea’s largest venture firms, including Korea Investment Partners and KB Investment, and we’re on a mission to bring that same level of trust and momentum to the U.S. venture ecosystem.
Why This Role is Exciting
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Founding team energy: You’ll be the first SDR hire in the U.S., helping build messaging, create sequences, and figure out what works—fast.
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Massive runway for growth: Excel in this role and you’ll quickly take on more ownership—leading conversations, closing deals, and accelerating your career in sales.
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Autonomy and ownership: You’ll have the freedom to experiment, iterate, and build outbound strategies your way—with support when you need it and the trust to run fast when you don’t.
Responsibilities
As the Founding SDR at Redrob, you’ll be responsible for testing markets, validating messaging, and fueling the next phase of U.S. growth.
Outbound & Messaging
- Send 300+ cold emails daily using Lemlist, Apollo, or HubSpot
- Cold call and DM leads across channels like LinkedIn
- Write, test, and refine outbound messaging (A/B/C tests)
- Build and maintain targeted prospect lists using Crunchbase, LinkedIn, and internal tools
- Re-engage leads from events, warm intros, and partner referrals
- Track messaging performance and surface insights to improve outreach
Lead Engagement
- Respond to cold email replies and handle objections
- Schedule 25–40 demos or account signups per month
- Support post-demo follow-ups (onboarding, feature tips, referrals)
- Shadow senior sales calls and learn to eventually run demos
Collaboration & CRM
- Log all activity and maintain clean records in HubSpot
- Follow SOPs and playbooks provided by sales leadership
- Collaborate with U.S.-based Sales and CS teams on weekly standups and async check-ins
- Participate in global team syncs when needed
Is This You?
- 2–4 years of SDR experience in fast-paced, outbound-heavy roles
- Excellent written communication skills
- Confident with cold outreach and objection handling
- Familiarity with tools like Lemlist, Apollo, HubSpot, Crunchbase, and LinkedIn
- Adaptable and self-directed—you get context, then run with it
- Comfortable working independently while staying connected to a remote/hybrid team
- Bonus: Knowledge of the U.S. startup ecosystem or B2B SaaS
- Based in NYC and available to work in-office 2–3 days/week
Perks
- Health, Dental, and Vision Insurance
- 401K options (4% company match)
- Commuter Benefits
- Unlimited Paid Time Off
- $70-$95k base ($100-125k OTE)