Head of Marketing
Northern NJ
$100,000 - $150,000
A fast-growing women’s modest fashion brand is seeking its first Head of Marketing to take full ownership of the marketing function. The company operates multiple retail locations alongside a strong eCommerce presence and a loyal, growing customer base. This is a high-impact role where you’ll lead a small team, build new growth channels from the ground up, and work closely with leadership to drive brand awareness and revenue.
Responsibilities:
- Manage day-to-day execution of the marketing team (social, design)
- Own the marketing calendar including email, influencers, and campaigns
- Build and scale paid social strategy (Meta, Google, TikTok)
- Optimize marketing systems using automation, AI, and analytics
- Develop creative, measurable growth initiatives (events, promotions, etc.)
Qualifications:
- 5+ years of marketing experience, ideally in DTC fashion/apparel
- Hands-on experience with paid social campaigns
- Familiarity with Shopify, Klaviyo, and modern marketing tools preferred
- Experience managing at least 1–2 team members
- Strong analytical and execution skills
- Self-starter comfortable in a fast-paced, growing environment
Benefits:
- Direct access to leadership and decision-making
- Dedicated marketing budget
- Opportunity to build and scale a marketing function from the ground up
- Collaborative, creative environment with strong growth trajectory